You have my words.
President of Student Board
CEMS Club of SEM of Tsinghua University
Since July 2017
- Strategy Planning: design organization structure and staffing, make working plans and set stage goals
- Business Partnership: develop corporate cooperation such as Baidu and Tencent Visit; assist the career center to conduct company activities
- CEMS Brand Management: lead the CEMS Corporate Partner Brochure Design Program and expand the influence of CEMS brand in China
- Cross-Culture Communication: conduct cross-culture activities among international students such as seminars and parties
Product Management & Strategy Intern
Volkswagen Group China
Since June 2017
Beijing
China
- Market Analysis: analyze the automobile market, competitors and customer preference, grasp the situation of ICE and NEV development
- Product Portfolio & Positioning: design the strategy of product matrix and differentiate the positioning
- Product Planning: participate into the design briefing, equipment portfolio and price derivation processes
Tiantian News Operation Intern
Tencent OMG Group
June 2016
to July 2016
- Competitor Comparison: compared Tiantian News’ with competitors’ performance from the perspectives such as user activeness, article amount, page view, etc.
- Incentive Mechanism Design: regularly updated the subsidy data of 1000+ We Media, adjusted the incentive mechanism and simulated the effects
- Anti-fraud Detection: detected the fraud actions by comparing the average PV and single PV
Data operater Intern
UBER Beijing
Since 2016
Beijing, China
- Data Collection: designed questionnaires in Sojump to collect statistical data referring to user demands
- Data Processing: data reduction and duplicate checking by Google doc, basic processing by PIVOT
- Data Analysis: designed metrics to filter data by SQL according to user psychology and behavior
- Data Report: made weekly report of data analysis and improved team performance through group discussion
Consulting Assistant
Beijing Houtong Management Consulting Ltd.
May 2015
to 2015
Beijing, China
- Sand Table Development: designed and improved the content, form and tools of the HRM sand table
- HRM Consulting Project: assisted in launching the consulting project for CHINA OVERSEAS HOLDING GROUP, finishing the early-stage interviews and problem diagnosis
- Software Development: participated in the development, test, database construction, and brochure designation of Wintop HRM Management software
- WeChat HTML5: independently designed and produced Human Resource WeChat Classes by H5 tools
Major Directions: Strategy, Marketing and Entrepreneurship Management (2016 Excellence Scholarship)
As one of the student consultants in two international team, designed channel strategy for Kerry Group to entry the Scandinavian Bakery Market and rebuilt the brand recognition for Flahavans (Emotional Marketing)
Major Course: Value Investing, Financial Statement Analysis, Strategic Thinking in a Global Digital World (teamwork in developing “Digital City” Strategy for Stockholm City by scenario planning)
Economics & Human Resource Management
GPA: 3.78/4.0; Rank: 2/55; First State of School Scholarship in Study (1/55)
GPA: 3.78/4.0; Rank: 2/55; First State of School Scholarship in Study (1/55)
