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Xavier Guinot

On-demand Head of Product

44 years old
Driving License
Paris (75016) France
Professional Status
Consultant
Available
About Me
I help companies build products users buy, use and love, by bringing clarity and alignement to Product teams and those collaborating with Product.
  • Product vision, strategy and roadmap construction
  • North star, KPIs, metrics definition, setup and monitoring
  • Discovery and user research
  • Product knowledge and Product Marketing
  • Product culture, outcomes
  • Meeting cadence, workshops and alignment
  • Hopefully shape-up, I'd love to set this up and iterate

10+ years of pure product experience in different fields (travel, restaurant reservation, hardware forums, influencer marketing, data visualisation), and with a strong community background after 5 years of Community Management.
Resume created on DoYouBuzz
  • Responsible for building from scratch an all-in-one Influencer Marketing Campaign product aiming at connecting Brands and Influencers with a team of 2 wonderful product managers and a great product designer.
  • Managing a catalogue of over a million Influencers (and millions and millions of posts and media) working on Instagram, TikTok, YouTube, Facebook and Twitter, in order to let Brands find the most relevant ones (content normalization, indexation, theme image detection) and allowing Brands to measure the success of their campaign, with an amazing team of developers, data engineers and scientists.
  • Putting customers at the core of our strategy, by developing customer discovery, usage analytics, spreading the product culture, and animating cross-functional teams.