analyzed the performance of clients’ websites from 6 different countries: Russia, USA, Czech Republic, Netherlands, UK, Spain via Google Analytics, Yandex Metrica and Query Explorer
conducted around 200 A/B tests on clients’ websites
improved UX and conversion rate of 15 clients’ websites
managed and contributed to the development of a skill for Amazon Alexa voice assistant for one of the clients by conducting market research, developing user stories and writing list of utterances
developed a business model concept for IoTA platform by conducting industry and market attractiveness analyses, research of target audience, creating scenarios for business partnerships with other companies and suggesting various monetization models
created User Experience Strategy for the core product of the company – IoTA platform: long- and short-term scenarios