Expériences — Virginie Darcet

Experiences

Unow specializes in building and delivering Small Private Online Courses, a digital alternative to full on-site training.
I was initially recruited to accelerate the development of the trainig programs, reporting to the COO. My role quickly expanded to encompass the management of all of the company's structural projects:

Detailed Description

▶️ Product
- Management of the Product team (4 people)
- Creation or upgrade to new quality standards of 30 courses over an 18-months period through the reprocessing of the courses production line
- Supervision of the full rebuild of the company's online course delivery platform: working alongside the Product Owner and the development team to achieve a highly improved user experience
  ✅ Improved participant satisfaction, completion rate over 90%
▶️ Client-centric Approach
- Build, structuration and lead of the Customer Success team (3 people)
- Direct supervision of the deployment of customized training program for key customers (Banque de France, Carrefour, ADEME,...)
  ✅ Client satisfaction skyrocketed above 80%, sales grew by €2m
▶️ Sales Efficiency
- Set-up and deployment of the Salesforce.com platform
- Training of the Sales team and coaching of a Salesforce.com 'key user' to introduce and maintain best practices

Company website

http://www.unow.fr

Consulting missions to support high stakes digital programs (Agile method / Scrum):

Detailed Description

2014-15: new generation of the Ticket Vending Machines
✅ Successfully deployed in all train stations across France
2016-2017: replacement of the software controlling the passenger information system (display and announcements)

Launch of Mobexo in Vietnam, an HK-based start-up providing an innovative mobile payment solution:

Detailed Description

Define strategic plan for Vietnam with the CEO
Recruit and manage marketing & customer service team
Create and improve processes & policies for all departments
Work with the developement team to adjust product functionalities based on feedback from our customers

Detailed Description

Sales & Marketing strategy and roll-out: events planning, website development, e-detailing
Products launches: from registration, positionning, price strategy and field roll-out
Building and maintaning successful relationships with the Key Opinion Leaders
Tender preparation and submission
✅ One year after the begining of the partnership, Urgo products were selected to supply public hospitals in two Australian states

Developed and implemented a regional CRM/ETMS solution running on tablets in 4 Asian countries and 150++ users
✅ Project was nominated among Top 5 Salesforce.com projects worldwide for 2011 in all categories: "regional", "social", "mobile"

Detailed Description

Nielsen BASES study to evaluate the growth potential of Kiri brand in Canada
Complete redesign of the Laughing Cow in store merchandising (feedback collection, prototyping, sourcing)
Creation of a new public website for The Laughing Cow

Conception of an innovative on-line training tool for the marketing world teams about the new webmarketing techniques: e-learning principle combined with a corporate worldwide challenge
✅ 100% volontary registration by teams in all subsidaries to the challenge

Virginie Darcet