Over the past eight years in agency, I managed to develop a multidisciplinary experience relating to advertising of major brands, promotions and events. This is a kind of a profile rather exclusive in this vast industry.
Wasabi Communications, promotional and event agency
October 2006
to November 2009
Full-time
Montreal
Canada - Québec
Project management and promotional event for the accounts of different industry: Telecommunications: Telus, Fido, Rogers, Videotron + Beverage : Labatt Blue, Budweiser and Sleeman.
Project development from A to Z, through brainstorming sessions, customer presentation, cost estimate, providers research, research and interview candidates "brand ambassadors", preparation of training materials, training, field monitoring , annual report, budget reconciliation, closing project report.
Production of major campaigns for Telus: "Le bonheur est chez Telus", Golf Tournament + Telus "Feux sur Glace" + Hip Hop Tour in Cegeps and University - Rogers: Opening shop event for the major store on Sainte-Catherine street.
Videotron: Sponsorship Just for Laughs Festival in Montreal Francofolies + Sales incentive program with an online store - Awards evening event for Videotron Ambassadors + Labatt Blue promotions + Great tour + Chalet Blue contest - F1 Grand Prix of Canada Budweiser - Sleeman: promotional Heritage Tour.
Fido: Activity for weekly Piknic Electronik sponsorship + Operation Back to School with field work in four major Canadian cities simultaneously.