Experienced Search Engine Optimization Manager with a demonstrated history of working in the hospitality industry. Skilled in Search Engine Optimization (SEO), Content Management Systems (CMS), Project Management and Customer Care.
Manage on-site and off-site SEO for company clients
Initiate search engine optimization within each account to increase ranking on major search engines
Research keywords using Google AdWords and other Tools such as MOZ Keyword explorer, Semrush and others
Optimize website contents following best practices
Collaborate with internal teams to enhance design, usability, content and conversion points of websites
Installation and optimization of Google Analytics and Google Tag Manager accounts for company clients
Analyze data through Google Analytics to identify trends, generate reports and adjust campaigns
Provide social media strategy recommendations to clients, creating content calendars
Content Marketing: Working on different content marketing projects including the development of a content strategy, write content articles, contact 3rd party copywriters to develop article contents, content distribution with audience targeting using Facebook Ads and reporting.
Technical SEO: Develop Technical SEO Audits and provide recommendations in order to improve the website´s crawlability, indexability and to maximize visibility on organic search results.
Handle client relations with assigned clients providing feedback, reports and updates monthly
Remain current with industry trends to uncover new opportunities for clients’ websites
