Experienced Search Engine Optimization Manager with a demonstrated history of working in the hospitality industry. Skilled in Search Engine Optimization (SEO), Content Management Systems (CMS), Project Management and Customer Care.
SEO Campaign Manager
TravelClick an Amadeus Company Barcelona, Spain
Since May 2014
- Manage on-site and off-site SEO for company clients
- Initiate search engine optimization within each account to increase ranking on major search engines
- Research keywords using Google AdWords and other Tools such as MOZ Keyword explorer, Semrush and others
- Optimize website contents following best practices
- Collaborate with internal teams to enhance design, usability, content and conversion points of websites
- Installation and optimization of Google Analytics and Google Tag Manager accounts for company clients
- Analyze data through Google Analytics to identify trends, generate reports and adjust campaigns
- Provide social media strategy recommendations to clients, creating content calendars
- Content Marketing: Working on different content marketing projects including the development of a content strategy, write content articles, contact 3rd party copywriters to develop article contents, content distribution with audience targeting using Facebook Ads and reporting.
- Technical SEO: Develop Technical SEO Audits and provide recommendations in order to improve the website´s crawlability, indexability and to maximize visibility on organic search results.
- Handle client relations with assigned clients providing feedback, reports and updates monthly
- Remain current with industry trends to uncover new opportunities for clients’ websites
Half-Time Web Project Manager
TravelClick an Amadeus Company Barcelona, Spain
October 2015
to May 2017
- Create project schedule and manage completion by a cross-functional team (Development, Creative, SEO, SMO, copywriting, etc.)
- Drive project kickoff calls with clients, to gather business, marketing and technical requirements for development of project estimates and scope of work
- Elaborate design and development briefs based on client input
- Advise clients of E-commerce and Online Marketing best practices to achieve high converting websites and best user experience
- Develop Project Schedules and Status reports to ensure that projects stay on Schedule
- Report status to internal and client stakeholders and communicate effectively to manage expectations about status, challenges, and accomplishments
- Test websites after build and prior to release to the client for user acceptance testing
- Manage content population process: Asses content provided (Text and Images), establish guidelines for and supervise content population
- Manage content updates through CMSs Toolbox, Weebly, Galaxy and Wordpress
Websupport Manager
TravelClick an Amadeus Company Barcelona, Spain
March 2012
to April 2014
- Provide high-level support and respond promptly to customer inquiries through email, phone or face-to-face
- Run small web projects, estimate costs, manage timescales and resourcing
- Lead the delivery of website maintenance work.
- Provide CMS training sessions and post-training support
- Ongoing support for over 500 live websites, adhering to SLA, assuring client satisfaction and generating additional revenue.
- Build client relationships, lead project status calls and suggest website improvements.
- Support the sales team with web enhancement proposals and quotes.
- Update and create online/offline knowledge base articles and guides to reduce support requests
Customer Support Specialist
Agoda Budapest, Hungary
September 2011
to February 2012
- Deliver excellent customer service and manage the needs of customers (guests and partners) through email and phone
- Ensure customer satisfaction and loyalty by assisting and resolving a wide variety of customer requests including relocation cases, managing bookings, complaint management
- Take ownership of customer queries including operational issues, concerns related to pricing/invoice
- Meet individual KPIs and team goals
- Continuously identify work process improvements
- Work closely with other internal departments
Software Support Specialist
Sabre Holdings Montevideo, Uruguay
January 2011
to May 2011
- Develop, manage and maintain the customer support operation to offline and online agency customers, generating customer satisfaction by scoping, measuring, reviewing and improving operational functions
- Responsible for recovering functional and technical incidents and requests and/ or escalating them internally to improve Customer satisfaction & retention
- Acknowledge, investigate and when possible recover incidents within service levels
- Remotely connect to users’ computers, determine minimal use-case to recreate issue, solve issue if possible or provide concise details to development for further analysis and resolution
- Provide technical support on the usage of the SabreRed GDS software for customers in the Americas and EMEA regions
During the course, I learned HTML and CSS front-end languages as well the popular framework of Bootsrap. From back-end development, I have learned the programming language Python.
I also acquired knowledge of tools like GIT, GitHub, Atom and PyCharm.
I also acquired knowledge of tools like GIT, GitHub, Atom and PyCharm.
Hospitality administration and management
- Semrush
- MOZ
- Ahrefs
- Google Search Console
- Screaming Frog
- Weebly
- Wordpress
- Toolbox
- Galaxy
- Sitecore
- CSS and HTML
- Technical SEO
- Google Analytics
- Google Data Studio
- Adobe Analytics
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English
Expert
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Spanish
Expert
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Hungarian
Expert
