Throughout +15 years in the pharma industry, I've developed a strong understanding of and passion for the pharmaceutical market. Regarding Multichannel strategies, I'm a strong advocate of qualitative & quantitative KPIs, including customer experience management. Customer-focused, I'm convinced that disruptive technologies are part and parcel of the new go-to-market strategy for life sciences companies.
Consultancy and project management for life-science companies (Global/regional/local) : Digital Transformation and Strategy definition
Multichannel integration in marketing and medical strategy Change management training for Marketing department & Field force (Reps & MSLs) Implementation : Large project's coordination and supervision
Business Development on Key Accounts (Global, regional and local)
Project Sponsor for the 5 years company Strategy definition
Localization and development of IMS « Data, Solutions, Softwares » for portfolio optimization solutions and studies
Marketing support creation for internal sales force and consultants : Sales process, client opportunities qualification, price policy, communication plan
Create and pilot marketing plans
Coordination and collaboration with the european headquarter business line