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Valerian Lardillier

INTERNATIONAL MARKETING & COMMUNICATIONS

Valerian Lardillier
45 years old
Driving License
Paris Area France
Professional Status
Employed
Open to opportunities
About Me
With 10 years of experience in marketing B to B at an international level, I have overtaken every given challenges with sustainable results.

For instance, the CABLOFIL brand and portfolio integration within the Legrand Group (more than 30,000 employees, 4.000 M€ of turnover and a presence in over 80 countries) was a real challenge. My skills in developping business in multi-cultural environment and my will to do things right have helped the deployement of a strong brand image of the offer in more than 80 countries.

I was able, through this experience, to share my know-how, to enhance my skills and improve sales globally:
  • Develop new business opportunities while maintaining and stimulating the existing activity
  • Provide analysis and sales tools for monitoring the activity and opportunities
  • Use new technologies to better know and target customers
  • Provide structured action plans to facilitate project management within a reasonable time
  • Adapt offers product / catalog according to the needs of target markets
  • To share my knowledge...

Product Marketing Manager

Legrand
September 2011 to May 2015
  • Responsible for the Overhead Cable Management portfolio:
  • 3 product managers / 6 product families
  • Approx. 10.000 references sold in more than 80 countries
  • Turnover 2012: 5% of the Group turnover
  • Objectives 2015: +10% of CAGR
  • Offer development in collaboration with R&D (10 people)
  • Business plans and actions monitoring by country and product family
  • sales tools development per market / vertical
  • International Coordination & Marketing Support
  • strategic survey for new market / projects
  • products launch per market / vertical

International Marketing & Communication - CABLOFIL

Legrand
April 2005 to April 2010
  • launch of the newsletters (internal and external)
  • On-line Strategy Management & Deployment
  • more than 80 countries in 2010 (25 in 2005)
  • International development & integration to LEGRAND Group
  • 2005 to 2008 - CAGR of 15%
  • launch of 85 websites in 25 languages
  • 2008 to 2010 - CAGR of -3%
  • e-Catalogues (request for quotation, technical information)

Product Manager - Roaming & SMS

France Telecom
June 2002 to September 2004
  • Competitive analisis, product development, sales tools development, long range plan, trainings

Business & Diagnostic Management

ESCP Europe

September 2018 to February 2019
General Management

Master's degree

Ecole de Management de Lyon

September 2004 to June 2005
Management and development of technological projects

Bachelor of Business Administration (BBA)

ESSEC - ESSEC Business School

September 1998 to June 2003
International Business & Marketing
  • Product Positioning & Branding
  • Product Development and Launch
  • Product Portfolio Management
  • Strategic Marketing
  • Brand Management
  • Market Analysis
  • Office 365
  • Office Suite
  • Adobe Suite
  • HTML, CSS, XML, Flash, PHP, My SQLJavaScript
  • Content Management Systems / CMS
  • Social Network Marketing
  • ERP / CRM (SAP, SalesForce, Dynamics)
  • Creative Team Leadership
  • Corporate Communications
  • Business Development
  • Web & Print Content Development
  • Sales Collateral & Support
  • Sales Training & Development
  • French native language
  • English fluent
  • Spanish fluent
  • Serbian beginner
  • Design
  • High-Tech
  • Travel
  • Golf
  • Squash
  • Snow-Board
  • Hand-Ball
  • Do-It-Yourself
  • Theater
  • Musicals