Enthusiastic organizational centipede. Background as an employer and as an entrepreneur. Experience in different fields: from event planning to coaching, and from marketing to design. Connecting is my middle name, whether it's people, plans or the dots. I have a great eye for detail, and I am used to detect the smallest mistakes.
Developed a new Public Relations plan, including new ways of advertising
Initiated a completely new website
Company Description
Filmtheater De Uitkijk is the oldest movie theatre of The Netherlands, having been set up by the Dutch Film League in 1929. In 1913, an old shop on the Prinsengracht was transformed into the City Cinema, a cinema for the elite. In 1929 the Dutch Film League adopted the City Cinema and changed its name to De Uitkijk. The director at the time, Mannus Franken, was inspired by the French avant-garde cinemas in Paris and wanted to create a similar atmosphere in De Uitkijk. The movies shown would be chosen by artists and connoisseurs to guarantee a standard of quality films. Franken wanted to ‘create a movie theatre instead of a cinema, which would show art – not entertainment.’ Up until today, Filmtheater De Uitkijk does its best to keep this standard by screening quality films for all movie lovers, just as Franken intended. Hence, De Uitkijk always offers character-bearing films and likes doing something extra for the lovers of film. The movie theatre presents a different Upload Cinema every month, viewings for Vrienden van De Uitkijk (‘Friends of De Uitkijk’) and autism-friendly screenings. The theatre also regularly hosts film festivals concerning, for instance, French or Italian cinema. The movie theatre has 86 comfortable chairs, of which 24 can be found on the balcony. On this balcony, it is possible to order something to eat or drink or enjoy an exclusive package deal – with one flick of a switch. Since the reopening of the theatre in 2007, Filmtheater De Uitkijk has been run completely by a group of enthusiastic students. This group of devoted cinephiles take care of all aspects of the cinema, ranging from the film programme and the PR to the projection of the films and the waiting at the bar.
