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Tereza Kalendová

Master student with passion for innovation and creative solutions seeking for opportunities in the tech industry and consulting.

Analytics
Innovation
E-commerce
Digital Marketing
Data
Tereza Kalendová
Prague Czech Republic
Professional Status
Employed
Looking for an internship
Experiences
  • Optimization of e-commerce funnel (from the initiating design of customer experience to final evaluation of data).
  • Preparation of online promotions and campaigns in order to improve sales and user experience for millions of users globally.
  • Performing A/B tests, implementing new payment methods.
  • CEMS Business Project: Commercial impacts and opportunities arising from the application of Blockchain to the Australian Managed Funds industry
  • The first Pan-European Blockchain Fund, a blockchain division of Rockaway Capital - the largest CEE private equity and venture capital fund with over €500 million invested, primarily focused on investments in the areas of e-commerce and Fintech.
  • Description: Analysed blockchain projects (startups), applied relevant investment
    criteria; Helped with marketing and online presence of the fund; Conducted various
    market research in the blockchain industry; Co-developed token valuation model.
  • Outcome: Proved ability to learn fast as a person with no prior knowledge of the blockchain industry, successfully adapted to work in a hi-tech and dynamic environment. Proved ability to be versatile when completing tasks in diverse areas: Marketing, Data Analysis, Finance or PR.
  • Description: Helped consultant teams to collect data, analyse them and make conclusions from them. Prepared client-ready materials, produced reports and market overviews, provided analytical support.
  • Outcome: Created a clear picture of several markets and industry sectors. Learnt how to prioritize and work under high pressure.
  • World's largest pro bono student consultancy for non-profits and social enterprises.
  • Consultant (2018) - Project for Skaut (Czech Scouting organisation with over 60 000 members) - optimization of working processes and strategy proposal for district unit.
  • A project of University of Colombo - The Impactful Traveller - Worked in a team of international students reported recommendations for promotion of sustainable tourism in the area based on discussion with locals.
Interests

Arts

  • art & architecture, photography

Sports

  • running, skiing, beach volleyball, yoga, ...

CEMS MIM International Management

University of Economics in Prague

September 2018 to 2020

CEMS MIM International Management

The University of Sydney

February 2019 to June 2019
Host University

BS Economics and Finance

Charles University in Prague

September 2015 to June 2018
Undergraduate programme focused mainly on economic theories, quantitative methods and data analysis, developing strong analytical skills in the students
Learn more

Erasmus+ programme: Faculty of Economics and Business

University of Amsterdam

September 2017 to January 2018
Learn more
Skills

Analysis

  • Market analysis
    Advanced
  • Blockchain
    Good
  • Statistics
    Advanced

MS Office

  • Microsoft PowerPoint
    Expert
  • Microsoft Excel
    Advanced
  • Microsoft Office

Organisation

  • Event Planning
    Advanced
  • Leadership
    Advanced
  • Teamwork
    Expert
  • Presentation Skills

Characteristics

  • Team Player
    Expert
  • Creative
    Advanced
  • Analytics
    Advanced

E-Commerce

  • Sales Process
    Good
  • User Experience
    Good
  • Marketing Strategy
    Good
  • E-commerce
    Good