I offer a strong background in Web Marketing and experience with sales and prospecting in multicultural environments. Looking to leverage my education to facilitate lasting, and meaningful connections between a business and their target audience.
My super power is relentless curiosity, the strongest connections are made through a genuine interest in creative people and their passion for value creation!
▸ Researched sustainable practices of IFF's product sourcing
▸ Reported findings through a comprehensive Excel database which displayed on a radial mapping tool I designed
Sales Media Development:
▸ Created marketing materials: PowerPoint presentations and product brochures for sales events in England, China, Singapore and France
Website Content Management and Optimization:
▸ Evaluated the company's website and made suggestions to improve usability
▸ Managed content regarding seasonal products and event announcements
Email Marketing:
▸ Wrote copy and designed email marketing campaigns using MailChimp
▸ Analyzed and reported results of email campaigns to IFF's Director of Sales
Sales Team Support Management:
▸ Supported sales team in London and Grasse during annual IFF-LMR Sales conferences
▸ Analyzed and reported customer feedback and results of product evaluations to sales team
Social Media Marketing Strategy Research:
▸ Independently researched current online marketing trends
▸ Developed a presentation in collaboration with MBC Consulting to pitch an online marketing strategy to IFF's Director of Sales
Company Description
International Flavors & Fragrances is a major producer of flavors and fragrances headquartered in New York City. IFF has creative, sales, and manufacturing facilities in 29 different countries and is a member of the S&P 500 Index.
