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Tareq Nassri

Jack of all trades

Creative
Enthusiastic
Branding
Marketing Communications
Hospitality
Tareq Nassri
39 years old
Driving License
Kuala Lumpur (59200) Malaysia
Professional Status
Project initiator
Available
About Me
I started my career at the age of 19 by becoming a flight attendant for Malaysia Airlines, which I served for 5 years. After which, I joined the Air Asia X family in 2009, spending a total of 10 years in the aviation industry. During my final year at Air Asia X in 2013, I made my debut in the corporate world by joining the Branding, Events and Communications department as it was always my dream to get my ideas out, creative skills sharpened and my events organizing capabilities realized. Within 6 months, I managed to effectively get my writing skills to work by preparing media releases, pitch story ideas and handle media familiarization trips as well as organized new route launches for Air Asia X.
My experience in digital marketing began when I switched industries and joined a small start-up company which sold beauty products in Malaysia, Singapore and Brunei. I was tasked to engage the media, as well as create social media content to help boost sales and strengthen the brand name in Malaysia, Singapore and Brunei. The opportunities grew and I leaped at the chance by joining a small PR and Branding Agency- Mad Hat Asia in early 2015 prior to being a Digital Marketing and Communications consultant for Grand Millennium Kuala Lumpur.
Resume created on DoYouBuzz
  • Overseeing day to day operations
  • Overseeing events and outside catering
  • Improving staff performance and service quality
  • Caring for the disable
  • Providing moral support for the residents
  • Securing monthly donations

Part timer

Part Time
2016 to 2017
  • Waiter at FLOUR restaurant
  • Social Media Executive at Tourism Malaysia
  • (a) Ensure all content on hotel property’s website is consistent in terms of style, quality and tone of voice
    (b) Map out a content strategy that supports marketing initiatives, both short- and long- term,
    (c) Develop standards, systems and best practices for content creation, distribution, maintenance, content retrieval and content re-purposing, including the real-time implementation of content strategies.
    (d) Manage Social Media marketing campaigns and day-to-day activities which include:
    • Curating relevant content to reach the hotel’s target audience
    • Lift & shift brand perception amongst the target audience whilst positioning the hotel as innovative, stylish and relevant
    • Create and manage aspirational photo content (images, video, etc)
    • Monitor and respond to followers/users in a “Social” way by becoming a brand advocate for the company
    • Oversee designs (i.e: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Instagram profile, Pinterest profile, Tripadvisor, Youtube, etc)
    • Design, create and manage promotions and social ad campaigns
    (e) Effectively use benchmarks for measuring the impact of social media campaigns, as well as analyse, review and report on effectiveness of campaigns in an effort to maximize results
    (h) Develop and maintain the media contact data base of print, online, broadcast and social media
    (i) Maintain close relationships and contact with local, regional and international media outlets
  • (a) signing up new cafes

    (b) sourcing for operational and commercial materials

    (c) social media posting for Instagram and www.thelunchclub.asia

    (d) customer and media relations

    (e) handling administration duties
  • (a) customer and media relations

    (b) handling administration duties

    (c) project lead for Cooler Lumpur Festival 2015

Manager

Ziela Jalil Trading SDN BHD
April 2014 to 2015
Kuala Lumpur, Malaysia
  • (a) inventory and accounts

    (b) write ups for products/pamphlets/magazine ads

    (c) design of magazine ads/new products/pamphlets

    (d) social media

    (e) agent and customer relations
  • Branding: Brainstorming and executing new fun ideas for the airline
  • Communications: Drafting up press releases
    and handling media FAM trips
  • Events: Organizing and executing company events

Foundation Studies

Queensland Institute of Business and Technology

June 2003 to July 2004

SPM

SMK Bukit Bandaraya

January 1997 to December 2002
  • Critical thinking
    Advanced
  • People management
    Advanced
  • Toast Masters
    Advanced
  • Debate
    Advanced
  • English
    Advanced
  • Bahasa Malaysia
    Good
  • Safety
    Expert
  • First Aid
    Expert
  • Service
    Expert
  • Word
    Advanced
  • Excel
    Good
  • Power Point
    Intermediate
  • Analytics
    Intermediate
  • Illustrator
    Notions
  • Photoshop
    Notions
  • Aquatic