Marketing and Consumer Psychology Master student, with four years of professional experience and an American Master in Business. Excellent project management and interpersonal skills. Excellent knowledge of North African Market and good experience working on the French Market. Trilingual (EN / FR / AR).
Co-founded and Managed a Marketing Business Unit composed of 6 people.
Worked closely with account managers from different companies such as Facebook, Google, Yahoo, Taboola, Ligatus.
Led Advertising campaigns with a focus on Facebook advertising through the creation of look-alike audiences / campaigns and Remarketing, for an average budget of 35K€/ month.
Worked closely with the Web-Development technical team to develop 30+ online products and services, both back-end and front-end.
Analysed third-party data and investigated new growth opportunities, through taking part to conferences such as the Web Summit in Dublin (2015), or the Social Media Days in San-Diego (2016).
