sonia De Laurentis
Marketing & Communication Director
Neuchâtel (2000) Switzerland
PROFESSIONAL STATUS
Employed
Available
PROFILE
Creative marketing and communication leader with extensive experience within the luxury industry. Expert in digital strategy with strong communication & projects management skills. Strategic & analytic thinker with relevant experience in team management
SKILLS
Languages
- ENGLISH C1 - Fluent written and spoken
- FRENCH C2 - Native
- ITALIAN C2 - Native
- GERMAN B2 - Intermediate
Strategic Marketing
- Strategic and analytical skills
- Brand vision & portfolio strategy
- Brand positioning & storytelling
Digital Marketing
- Social Platforms
- Media Relations
- PR/event
- Content creation
- Planning
Trade marketing
- Retail experience
- Launch dynamics
- Merchandising
- Trade/commmercial presentation
- Training
Computing
- Social platforms, Canvas, Gamma, CapCut
- Microsoft 365, SAP, Notion, Microsoft project
- IA Tools (Chat GPT's, Perplexity...)
