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Simone Schipani

Marketing Intern BMW

Simone Schipani
27 years old
Driving License
Milano (20147) Italy
Professional Status
Intern
Available
About Me
I’m a dynamic and open minded person with a wide international experience in Europe, Asia and North America.
Different sports practiced (Boxing, basketball, tennis, skiing, enduro, motocross) and strong passion for the automotive sector;
Limitless horizons.
  • Marketing Campaign Briefing and Kick Off
  • Chinese New Year 2020 Capsule Development
  • Store Digitalization and Gamification projects
  • Retail Doors global mapping
  • Oakley x E-sports business opportunity development
  • Development of special retail and merchandising tools for Holiday Campaign
  • Oakley Audio Identity development

CEMS Student Consultant

CEMS
January 2019 to April 2019
  • Student Consultant for a Canadian listed Corporation
  • Identifying market growth opportunities and development of entry strategies in foreign countries
  • Competitive Analysis for Burberry Home collection
  • Brand Development recommendations for Burberry Home collection
  • Visual Merchandising in department stores for Philosophy
  • Social Media campaigns for new product launch (Philosophy)
  • CSR: implementing charity campaigns in UK (Philosophy)
  • Sales analysis (Philosophy)
  • Official Website and e-retailers analysis and update with e-commerce team (Philosophy)
Detailed Description
  • Brand Management Intern at City Luxury UK
  • Main Brands: Philosophy, Burberry, Lacoste, Lancaster
Company Description
Coty is a global beauty company making cosmetic, skin, fragrance & hair brands.
Company website
  • Fashion & Luxury Management project
  • Brand repositioning
  • Recommend Internationalization
  • Digital Marketing University Project
  • Build awareness in Italy
  • Content and Commerce Advisory
  • Market Analysis
  • Vice-President
  • Events Organization Director
Company Description
no-profit students association that allow to conciliate business and legal studies with the automotive world, through events, company visits, articles.
  • Value Stream Mapping University Project for Panino Giusto
  • Improving customer service through Lean Management principles
  • Public relations and event organizations