Hanzhou Shi
Master in Marketing & CEMS MIM ESADE x NUS
Marketing
Finance
Strategy
CN & EN & FR & ES
30 years old
Barcelona (08011) Spain
Professional Status
Student
Available
About Me
◇ CEMS Master's in International Management at ESADE x NUS, class of 2019
◇ ESADE Master in Marketing Management, class of 2018
◇ Double B.A. at La Sorbonne (Paris 1 & Paris 3) in Arts & Cultural Management and Film & Media Studies
◇ Vice-President of ESADE LGBTQ & Allies Business Club
◇ Fluent in Mandarin Chinese, English and French (DALF C2), limited working proficiency in Spanish
◇ ESADE Master in Marketing Management, class of 2018
◇ Double B.A. at La Sorbonne (Paris 1 & Paris 3) in Arts & Cultural Management and Film & Media Studies
◇ Vice-President of ESADE LGBTQ & Allies Business Club
◇ Fluent in Mandarin Chinese, English and French (DALF C2), limited working proficiency in Spanish
Business Development
Alipay, Alibaba Group
June 2018
to August 2018
- Identified 40+ sales targets and tailored value propositions for each target group
- Led a group of 6 to close 10+ deals within 1 month
Pricing Consultant
Ministry of Culture, Generalitat de Catalunya
March 2018
to May 2018
Student Project
Barcelona
Spain
- Analyzed and designed pricing strategies for Agència Catalana del Patrimoni Cultural to reverse the negative trend in the number of visitors while keeping self-financing ability, in a team of 5
Apprentice - INSIDE LVMH Program
LVMH
January 2018
to April 2018
Student Project
Barcelona
Spain
- Led team of 4, analyzed China’s wine & spirits market, developed an innovative omnichannel business model helping LVMH strengthen brand identity to boost sales among Chinese millennials
- Was selected among 6500 applicants as Top 60 from Europe, and Top 1 from Spain to participate in the LVMH Recruitment Day in Paris
Student Consultant
TESLA
October 2017
to December 2017
Student Project
Barcelona
Spain
- Conducted intensive analysis and diagnosis for Tesla during 3-months regarding the Spanish & French markets, in a team of 5
- Presented 4 strategic brand recommendations to Pere Brugal (Tesla Southern Europe Director) and Jorge Milburn (Tesla Country Manager - Spain & Portugal)
Celebrity Management & Public Relations
Huayi Brothers Film
May 2017
to July 2017
Internship
Beijing
China
- Designed 5 Excel models that simplified the management of 200+ people (including 30+ top celebrities such as Jackie Chan) and the budgeting process of 2,000,000 CNY
- Co-led 26 staff members of marketing department for 10+ promotional events during the 20th Shanghai International Film Festival
- Helped celebrities to expend and strengthen collaborations with fashion magazines such as ELLE Man and brands such as Christian Dior Haute Couture
- Received a return offer and a cash bonus for excellent performance
Business Development & Key Account Management - Tencent
Sinapses Conseils
February 2017
to April 2017
Internship
Paris
France
- Developed a digital marketing strategy in partnership with Tencent to distribute 20 short films selected by European Film Academy, valued at 100,000 CNY, in 15 major cities in Greater China, attracted 4000+ audiences
- Developed 2 strategic sales plans and organized 4 meetings between European producers/distributors and potential buyers to negotiate the acquisition of exploitation rights for 7 films
Co-founder & Marketing Manager
China Independent Film Festival
February 2016
Paris
France
- Designed online and offline sales strategies, built and managed Facebook and WeChat accounts
- Spearheaded the establishment of an online tickets sales platform, 712 tickets (720 in total) were sold online before the Opening Night
Assistant Producer
Mistral Production
March 2015
to June 2015
Internship
Paris
France
- Managed financial, administrative and legal aspects of production under the direction of 4 producers from both France and China, and established direct contact with the Embassy of China in Paris to shorten the visa application process to 0.5 day for 50-member team
- Led 80-member production crew from 5 countries (France, China, Hungary, Algeria and Kazakhstan) during the 2-week shooting, coordinated the Red Cross, and dealt with at least 15 accidents and emergencies on set
◇ 8.9/10, Top 10%
CEMS Master’s in International Management
National University of Singapore, NUS Business School
July 2018
to January 2019
◇ Finance Concentration
Final result: 9.8/10
B.A., Arts & Cultural Management
University of Paris I : Panthéon Sorbonne
September 2016
to July 2017
Graduated with High Honors
Graduated with Honors
-
Chinese
Expert
-
English
Expert
-
French
Expert
-
Spanish
Intermediate
-
Word
Expert
-
PowerPoint
Expert
-
Excel
Expert
-
Photoshop
Advanced
-
Final Cut Pro
Advanced
-
VideoScribe
Expert
-
Google Analytics
Good
-
Google Adwords
Good
-
Facebook Marketing
Good