Shea Winpigler
Writer, teacher and highly effective communicator seeking long-term employment with a socially and environmentally conscious organization.
31 years old
Driving License
Baltimore United States (Maryland)
Professional Status
Employed
Open to opportunities
About Me
UMD Philip Merrill College of Journalism graduate interested in all things art and movement related. 200HR YTT certified and lover of stripes, polka dots and books. #MerrillMade
Content Manager and Writer
Holabird Sports
November 2016
to May 2018
- Responsible for creating all content associated with Holabird sports from blogs and emails to social content and videos: health and fitness and product related
- Optimized both the Holabird Sports website and Holabird Sports blog
- Involved in and a part of the creation and execution of all promotions
- Coordinated marketing events: in-store fitness classes, festival attendance and set-up, run group meetings, in-store promotional events
- Managed, edited and emceed the Holabird podcast: "A Word with the Bird"
- Coordinated the Shoes for Grades program with the Sports Boosters of Maryland and PressBox to incentivize students to raise their grades and perform well in school
- Designed infographics and social media graphics to be used on Facebook, Instagram, Twitter and Pinterest
- Wrote scripts and created storyboards for Holabird videos, as well as executed and managed the process during filming
- Maintained and established relationships with fitness and health companies, gyms, studios and groups around Baltimore for in-store and in-studio events
- Created relationships with food and health bloggers for content swapping and guest posting on the Holabird Blog
- Worked closely with members of our partner marketing agency, Crossroadz, on managing the Holabird Affiliate Program
