A recent business graduate specialising in Business Analytics. Possesses relevant professional experience gained during junior position at a multinational mobility corporation, acquiring valuable insight into developing, implementing, and analysing digital marketing campaigns.
Employed as a Junior International Marketing Manager to maintain and analyze the marketing campaigns of 20+ countries in FlixBus headquarters in Munich.
Detailed Description
Tasks consists of:
Planning multiple strategic campaigns for 20+ countries simultaneously
Creating reports, analyzing campaign performance & country performance
Creating index tables to assess the impact of marketing activities on campaigns
Measuring marketing KPI’s such as new customer rate, conversion rate, app installs, customer retention rate in terms of value in revenue
Creating a small team of 5 members to maintain campaign management
Freelancing after my termination for 2 weeks in order to support in analysis
Developing competitor analysis reports
Company Description
FlixMobility is a young mobility provider that has been changing the way millions of people travel in Europe since 2013 via its FlixBus brand. As a unique combination of tech-startup, e-commerce platform and transportation company, FlixBus quickly became Europe’s largest intercity bus network. In 2018, FlixTrain was launched, expanding this service into the rail industry
