Head of the fundraising and public relations department @ Sos Children's Villages

About Me

To pursue a career in communication where I will be able to apply my strong knowledge of the industry and my ability to combine creativity with efficiency to achieve performance-based strategic and innovative solutions for the company and its clients.

J'aimerais obtenir un emploi où je mettrai à profit mes connaissances en communication , en management ainsi que ma capacité à allier créativité et efficacité grâce à mon esprit ouvert et à mon sens aigu de la synthèse. Mes aptitudes à raisonner en terme de résultats, à analyser et à visualiser l’ensemble des composantes d’un projet me permettent de concevoir des solutions de communication stratégiques et novatrices afin de répondre aux mieux aux objectifs de l’entreprise et de ses clients.

Experiences

Fund searches
Define annual fundraising goals
Elaborate the fundraising strategy, the annual action plan and the business plan of the department to achieve these objectives.
Define an individual action plan to support fundraising.
Implement the "Fundraising" manual and ensure compliance with procedures in fundraising and brand management.
Define tools and indicators to assess the actions carried out within the department.
Regularly analysis and evaluate these actions.
Implement the "e-Tapestry" CRM database to manage donors, partners, sponsors, children ...
Brand Management
Ensure that partners always communicate in a positive, personal and emotional manner about the Association and the partnership with us.
Develop communication strategy and communication plan
Follow with a specialized office a qualitative and quantitative study of the positioning and perception of the SOS brand.
Complete redesign and configuration of the SOSVE.TN site (using word press CMS);
Launching a Natural referencing campaign for the web site ( a total success);
Implementation of an on-line donation module at the website level with the GPG check out partner.
Preparation of a digital editorial strategy
Community management of the association’s social media.
Management of a sponsored digital communication ( Facebook and google sponsored campaigns)
Graphic design of all the communication materials of the association
Drafting of the association's semi-annual magazine
Implementation of a monthly newsletter
Management, design and mailing of a direct mail campaign (81000 @)
Emailing campaigns for prospection.
Managing event and street campaigns to raise funds
Put in place tools and indicators to assess the actions taken.
Regularly analysis and evaluate these actions.
 My achievements are visible on this link: https://drive.google.com/open?id=0Byvz9PB-pbHlUGtwSkpTMWExb3M
Human resources
Set up a team for fundraising (selection and recruitment) based on objectives.
Define with each employee an individual action plan.
Supervise and guide employees in achieving their goals.
Supervise employees and evaluate their performance.
Define the training needs of employees and define an individualized training and development plan
Participate in national, regional, continental or international training sessions.
Relations with National / Regional / Continental
Track monthly fundraising results.
Ensure coordination with the financial department for the reporting (taking into account the budget of the DCF in the national budget, monitoring the results, breakdown of receipts, etc.).
Interlocutor of the regional and international offices for all requests related to fundraising
Participate in international meetings and workshops organized by the regional and international offices.

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Rihab Zarrai Touss

Digital Communicator and fundraiser

Head of the fundraising and public relations department