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Rémi Berland

Account Director - Communication Strategist

41 years old
Driving License
Brussels Belgium
Freelancer Available
I'm currently Account director at DIGITAG, a digital communication agency in Brussels.
My role is to manage our key clients, define their digital strategies and generate upsales.
Resume created on DoYouBuzz

Account Director

DIGITAG
Since October 2016
  • Client management (WABCO, WWF, Nooz, Sibelga, CEFIC, FESE, EFIB...)
  • Team management
  • Sales and bids writing
  • Development of digital communication strategies

Project Manager - Business Developer

Freelancer
November 2014 to October 2016
Full-time
Brussels
Belgium
  • Management of communication projects (online and offline), events, advertising campaigns
  • Development of communication strategies
  • Market analysis and recommendations
  • Budget, planning and project team overall management
  • Bid management and writing
  • ...
  • Management of communication projects, development of strategies, participation in institutional call for tenders (business development).
  • Key projects and clients:

    • European Commission visual identity:
      Management of the creation of the new visual identity for the European Commission and for its different Directorate-Generals (creation of logos, guidelines, analysis & recommendations).

    • ISA progamme communication:
      Management of the contract for the promotion of ISA programme (Interoperability Solutions for European Public Administrations): Definition of communication strategies, participation in events across the EU, production of promotional material, development of communication tools, website management...

    • Medicines online buying campaign:
      Management & development of an awareness campaign on the new EU directive against falsified medicines online buying (communication strategy, cross media campaign).

    • EU Timber Regulation campaign:
      Management & development of an awareness campaign on the new EU Timber Regulation accross the 28 EU Member States (communication strategy, cross media campaign, coordination with all EU Members States).

    • Eco-innovation Action Plan communication:
      Re-vamping of the EcoAP website, creation of an online community platform for Eco-innovation stakeholders and management of the day-to-day online communication.

    • Collaborative research Campaign:
      Definition of a communication concept for EU health and research activities and development of corresponding communication tools.

    • Publications’ Office websites assessment:
      Management of usability tests for the Publications’ Office websites (live or remote) across the EU.

    • Syndicat des Transports d’Île-de-France:
      Management of an accessibility and ergonomic analysis and the re-design of the “Infomobi” website.
  • New business: Participation to proposals to calls for tenders.
  • Project Management - Account Executive:

    • Skoda (Automotive):
      Management & development of communication campaigns and brand communication strategy for the Belgian market.

    • Natura 2000 Promotion (European Commission):
      Management and development of market studies, communication strategy, visual identity and communication toolbox (27 countries - 23 languages).

    • Mutti (FMCG):
      Creation of multi-country campaign (Sweden, France, Austria, Belgium).

    • RTBF (Radio / TV):
      Management of the account Vivacité, development of communication campaigns.

    • Cambio (Car-sharing): Development of an awareness campaign
  • Management of proposals for European Union's calls for tenders / Institutional pitches:

    • Analysis of opportunities, threats and needs;
    • Setting up of teams, networks of experts and partnerships on projects;
    • Desk research and Eurobarometer statistical analysis;
    • Briefing / follow up of strategic planning and creative teams;
    • Coordination of projects.
  • Commercial development:

    • Development of promotional tools, phoning, lobbying, commercial negotiation.
  • Responsible of the implementation of EMAS Easy at the agency (Ecological label)
Detailed Description
  • Achievements: Win of a contract for all EU Print and web publications works in December 09 and Natura 2000 Communication strategy in November 2010.
Company website
  • Promotion and sales development of trends books through emailing, phoning, organization of trends training session or participation in international professional fairs for companies such as Chanel Beauty, RATP, Morgan, L'Oreal...
Company website

Hotline manager

General Multimedia
October 2007 to August 2008
Clichy, France
France
  • In charge of recruitment, schedules, wages & link with management
  • Customers assistance with their softwares
  • Greeting, guidance and saling
  • Production management for 2006 Winter collection, suppliers relation management, stores stocks management.
Company Description
Luxury ready-to-wear
  • Free embroidery and hand working on unique pieces
  • Design and Creation of Prototypes. Creation of sale books and showroom invitation.
Company Description
Luxury Ready-to-wear