Rebecca Dry

One of my latest and most exciting campaigns.Strategic thinking, idea generation, operational management, analysis and report for my client.CB News loved the event!http://cbwebletter.fr/2010/01/18/samsung-bat-toshiba-a-la-chasse-au-tresor/#more-2341http://www.facebook.com/#/pages/9h-Chrono-Samsung-X420/176102922599http://www.samsung.com/x420/9hchronoWhich Product?The launch campaign for the x420

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I handled all Licence opportunities and coordinated meetings and presentations with potential partners.Once we had deals under way, I was the main point of contact at Eurosport to over see and develop the project.I managed 2 main deals.Europsort and Solar Editions in France for a book deal over 3 years - "Les livres d'or"- more than 30 books.An interactive DVD sports quiz with Circle Media in 5

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Every year since 2005 we produced a yearly program guide.This document went out to journalists, partners, was available online, was available on stand at various trade fairs, was given to commercial partners.It was a great tool to have a comprehensie view of the Channel.This document was produced in numerous languages.

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I handled all the advertising: concept, creation, media plan, for the Channel on a pan-European level.Here are some examples.Torino Winter Olympics 2006.The concept of the campaign was based on the fact that Eurosport was a European channel so did not focus on national athletes, therefore there was no favouritism. "Sport was the star" in our eyes."The Games: let sport be the star."The colours of

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I wrote and produced the Sales Demo DVDs.Why should investors come onto the Channel? What did we have to offer? What solutions could we provide for our clients? What was the scope of Channel?This was not only a tool for the sales force to seduce new and existing clients, but was equally a Corporate tool which was used throughout the year on many occasions such as seminars, trade shows, press

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I managed the production of our press kits throughout the year. The target was mainly journalists but also sports federations, clients and partners. We would do, on average, 4 main press packs per year each one ranging from 26, to around 50 pages in volume.When special events such as the Olympics were being promoted, these packs could take on a whole new format, for example being presented in a

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This was a project I first managed in 2004 for the Athens Olympic Games with the free daily newspaper Metro.This partnership was an exchange deal which gave our Channel amazing free Brand exposure during an international event. We had front page logo and 1-6 pages of content every day during the Games.Metro gained quality sports content from us.The paper increased its usual distribution figures

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This is the graphic chart project that I managed from AtoZ in my previous job. The original objective of ths project was to harmonise the Group's various logos and also to create an impactful and efficient shortcut system to showcase these sub-brands without repeating all 5 logos everytime.We did not want to touch the original logo, so this becmae the main graphic inspiration for all that

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