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Quoc Khanh Hoang

Marketing Supervisor

Available soon Available
PERSONAL STATEMENT

Creative, open-minded and quick-learner but organized, strategically thinker, number-orientated and deep understanding of working under structure of organization. Starting the career path by playing many roles in service providers and building up to be an expert in customer service. Great in management skills and in marketing, especially by using social media channels. Great at inter-culture support especially deep understand of Malaysian culture. Very passionate in customer care. A good taste of art, especially in photography, graphic design and food styling. Good with stress and deadline management. Having a good sense in understanding customers’ need and well handling feedbacks.



ACHIEVEMENT

Top 25 - Earth Hour Photo Contest in Vietnam. Organized by WWF Vietnam, 2009.

Grand Prize - Chạy & Chụp (Run & Shoot) Photo Competition. Organized by FPT Arena Multimedia Hanoi, 2010.

Winning 2nd Assignment 'Joy' - Canon Photo Marathon Photo Competition. Organized by Canon Singapore, 2011.

Joining Digital Panoramic Photography Workshop in Hue as Artist / Supplemental Instructor. Organized and sponsored by British Council, 2011.

Coordinating with high ranking e-newspapers in Vietnam (VNExpress, Dan Tri, Kenh14, iOne, etc.) from 2008 to 2009.

Great experience of e-marketing in food industry in founding and developing specific projects to produce images from web advertisement to menu for food agency, bakery, dessert shop, restaurant in Hanoi, Vietnam (Mito Sweets, Les Abeilles Desserts, Kitchen Art, Nhan Sushi Hanoi, VINE Restaurant, etc.) from 2011 until present.

Great knowledge in art, design and creative multimedia.

Professional IT skills in customer service.

Excellent at food styling, F&B knowledge and high-end customer service.

Experience in working with international organizations, NGOs, government organizations (Catholic Relief Services (CRS), United States Agency for International Development (USAID), Vietnam Ministry of Industry and Trade (MOIT Vietnam), Vietnam Education Foundation (VEF), etc.) under pressure and deadlines.
Resume created on DoYouBuzz
Company Description
Les Abeilles Desserts is a dessert supplier which provides a wide range of made-to-order dessert products. Focusing on wholesale in the potential market of Hanoi with high demanding clients mostly are cafeterias, event organizers, etc.
All products are well researched and developed or customized to match with each client’s budget, concept and business idea.

List of some clients:

Mito Sweets
Bythuongtran
Galleria dei Fiori
Cabine Cafeteria Hanoi
Amstel Coffee
And Here Cafe
WORK Café Hanoi
FIKA Café
Ceci
  • Manage social media marketing campaigns and day-to-day activities including:
    •Develop relevant content topics to reach the company’s target customers.
    •Create, curate, and manage all published content (images, video and written).
    •Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
    •Conduct online advocacy and open a stream for cross-promotions.
    •Develop and expand community and/or influencer outreach efforts.
    •Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
    •Design, create and manage promotions and Social ad campaigns.
    •Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
    •Analyze key metrics and tweak strategy as needed.
    •Compile reports for management showing results (ROI).
    •Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
    •Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
    •Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
    •Monitor trends in social media tools, applications, channels, design and strategy.
    •Implement ongoing education to remain highly effective.
    •Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
    •Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.
    •Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
Detailed Description
  • The Marketing Supervisor manages the day to day marketing activities of the organisation and long term marketing strategy for the company.
  • Managing all marketing for the company and activities within the marketing department
  • Developing the marketing strategy for the company in line with company objectives.
  • Co-ordinating marketing campaigns with sales activities.
  • Overseeing the company’s marketing budget.
  • Creation and publication of all marketing material in line with marketing plans.
  • Planning and implementing promotional campaigns.
  • Manage and improve lead generation campaigns, measuring results.
  • Overall responsibility for brand management and corporate identity.
  • Preparing online and print marketing campaigns.
  • Monitor and report on effectiveness of marketing communications.
  • Creating a wide range of different marketing materials.
  • Working closely with design agencies and assisting with new product launches.
  • Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
  • Analysing potential strategic partner relationships for company marketing.
Company Description
theWarehouse is the exclusive distributor in Indochina of over 800 wines from renowned wineries from 14 countries. The range encompasses every major wine-growing region on the planet, and theWarehouse has selected the finest wines from among the best wineries from those regions.
The wines are carefully shipped direct from the wineries to the climate controlled storage facilities in Vietnam, Cambodia, Myanmar and Laos. Each step of the shipping process is monitored to ensure the quality of the wine is presented as the winemaker intended. Every theWarehouse wine shop has a mix of expatriate and local staff with a passion for wine.
  • Leadership
    • Overview all hiring and training, evaluation and development process.
    • Build up and maintain high standards of quality control, hygiene, health and safety.
    • Establish customer service standards.
    • Conduct training on F&B services.
    • Make sure communication go smoothly in the organization.
    • Ensure standard of customer service & great dealing with customers’ feedback.
    • Partnership for enhancing & exposing the images of the brand.
  • Marketing
    • Managing all publicized images of the shop in press and social media.
    • Responsible for promotional ideas and lead the team to expose with different media channels.
    • Overseeing the execution of product promotions.
  • Finances
    • Ensure that the financial target is met.
    • Ensure cost is controlled.
    • Identify revenue opportunities.
Detailed Description
    • The F&B Manager is responsible for the daily operations of the cafe. Maintain the image of WORK Café Hanoi.
    • Professional but relaxed.
    • Ensure that the staff is working together as a team to ensure optimum service and quality and that guest needs are met.
  • Staffing
    1. Hire, train, and motivate awesome staff.
    2. Plan and implement training programs for the new staff.
    3. Check staff scheduling.
    4. Recommend people for hiring, promotion, and, if needed, firing.
    5. Establish monthly performance reviews and performance expectations
    6. Maintain high standards of quality control, hygiene, health and safety.
    7. Conduct training modules on customer service, F&B, etc.
    8. Hold regular briefings and communication meetings.
  • Customer Service
    Make sure customers are happy
    1. Interact with the customers, give a tour, recommend menu items.
    2. Managing customer’s complaints or feedbacks.
    3. Answer customers’ phone calls.
  • Quality
    Ensure the place looks the same as when it first opened.
    1. Maintain the place clean and in good condition.
    2. Fix or replace the equipment if needed.
    3. If something’s missing or needed find a way to get it. Ask for budget if needed.
    4. Maintain F&B standard.
  • Catering
    Check that events are running smoothly.
    1. Work with suppliers to plan for the events. Come up with a catering menu and quotation.
    2. Make sure that the staff knows what to do during the event.
    3. Settle the bill or delegate someone to do it at the end of the event with the organizer.
  • Marketing
    1. Help the marketing manager think of cool menu ideas and work with suppliers to develop them.
    2. Take pictures of the space and the F&B.
    3. Help the marketing manager come up with collaborations and promotional ideas.
    4. Communicate and oversee the execution of product promotions.
  • Finances
    1. Ensure that the financial target is met.
    2. Ensure cost is controlled.
    3. Identify revenue opportunities.
Company Description
WORK Cafe is a coffee bar inside Nest by AIA - part financial service center, part event venue, and part cafe.
  • Role: Technical Support/Team-leading
  • Provide technical support via phone, e-mail and fax.
  • To log and/or coordinate incoming requests, problems and queries,completing as many request as possible as well as resolving as many technical problems (within the job scope) and ensuring that all tickets are raised in all cases.
  • Provides remote technical support to handheld and mobile computing devices, personal computers, and PC network users inresponse to specific requests.
  • Communicate effectively while providing support to other team members and the Team Leader as required.
  • Provide support to team by preparing and maintaining training material for all relevant processes.
  • Provide full application support for internal use example: WindowsXP/2000/98/95, IBM Lotus Notes, Tivoli, Citrix Metaframe, NetMeeting, Antivirus, LAN Printers, VPN (CISCO), Firewall and etc.
  • Train and guide new helpdesk analyst team members on the procedures, systems and work processes of supported operations.
  • Ensures adherence to escalation procedures. Responds to escalated,complex and high impact user calls in a timely fashion as per agreed SLA.
  • Work with other groups (such as 2nd level support, onsite support) toprovide service, support, and guidance.
  • Create a positive customer experience through providing efficient andquality solutions or guidance to customers enquiries / problems.
  • Ensure all customer problems and requests are handled according to the given time frame.
Detailed Description
  • EXPERIENCES GAINED:
    • Service delivery to Vietnamese and English-speaking customers via phone and email. Communicating effectively to bring a positive experience to customer.
    • Collaborating with other teams, closely following procedures and processes, to support customers requests as prompt and efficient as possible.
    • Working follow rotational 24/7 schedule.
    • Applying customer service skills, problem solving skills and technical knowledge into providing services to customer. And efficient using IBM Notes, IBM Lotus Sametime and incident tracking applications on Microsoft environment (Windows 7).
Company Description
IBM Regional Asia Pacific Contact Center
Company website

Journalist Assistant / Graphic Designer - Photographer

Dream Studio
August 2012 to February 2013
Full-time
Hanoi
Vietnam
  • Role: Secretary/Personal Assistant
  • Multitasking from preparing documents, pictures for journalist to going onsite for photography requests, making mass media report, handling preparation steps for press conference, etc. due to lack of resources for an artist management project as a contractor.
Detailed Description
  • EXPERIENCES GAINED:
    • Time management and problem solving to ensure all the works being done with finest quality and catch the deadlines.
    • Effective communication with all parties: director, managers, artists, journalists to staffs, suppliers, etc.
    • Responsible for photographing artist performances and behind the scenes. And doing post production with Adobe applications on Mac OSX.
    • Ideas development.
Company Description
Industry: Entertainment / Media
  • Role: Coordinator
  • Working as British Council Vietnam's official photographer in cultural exchange events and private events (Europe Music Festival, Hanoi Sound Stuff Festival, networking events at Residence of the British Ambassador in Hanoi, etc.).
  • Support articles/news on British Council Vietnam's Facebook page and coordinate to develop official website.
Company Description
The British Council is the UK’s international organisation for cultural relations and educational opportunities.
  • Role: Graphic Designer / Photographer
  • Provide and develop ideas, solutions to customers requests and feedbacks.
  • Collaborating with other relevant groups (such as Public/PressRelation Department, printing services, suppliers, etc.) closely toproduce printing, web publishing and image products.
  • Provide sample layouts, sketch and using applications, Adobe Illustrator and Adobe InDesign, to complete products.
  • Editing and retouching image in Adobe Photoshop, Adobe Photoshop Lightroom.
  • Ensure products quality before delivery to customer.
  • Onsite support for photography requests.
Detailed Description
  • EXPERIENCES GAINED:
    • Experience in working with international organizations, NGOs, government organizations (Catholic Relief Services (CRS), United States Agency for International Development (USAID), Vietnam Ministry of Industry and Trade (MOIT Vietnam), Vietnam Education Foundation (VEF), etc.) under pressure and deadlines.
    • Experience in presenting products to customers, receiving andresponding customers feedbacks. Cooperating with other teams tocomplete products following customers requests.
    • Experience in using Adobe applications as Photoshop, PhotoshopLightroom, Illustrator and InDesign on Mac OSX.
Company Description
Industry: Public Relation/Press Relation/Media