Global business director, with extensive experience in digital & media, across automotive, FMCG, luxury industry and start ups.
Leadership approach over communications strategy, data, user journeys, 360 media plans including branding & eCommerce.
Proven success in organizing early businesses to grow, managing teams, supporting worldwide brands in their digital transformation and business growth (from innovation to structural evolution & precision marketing).
Reliable & hard working leader, always caring about his team, allowing to deliver the best results, while all gaining experience and improving.
Intense competitor, sports enthusiast & most importantly, nature fan (fly fisherman, rock climber, horse rider).
Develop the overall digital strategy (brand signature and product oriented) in contact with the Central Marketing and Communication division at Renault/Dacia, from multi local to central media strategies, and also coordinates and report local initiatives across all digital channels in 33 countries for the brands.