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Camille Perois

Chargée de projets webmarketing

Online marketing
Search engine optimisation (SEO)
E-commerce (Prestashop, Woocommerce)
Webmarketing
Search Engine advertising (SEA)
En poste En recherche active
Driven by challenges, I'm a dynamic person whose objective is to thrive in an energetic environment by using my skills and experiences to contribute to the success of a company which will help me to achieve personal goals. I am a passionate digital marketer a bit workaholic and love what I do.


Ambitious, I am proud to say that I had many experiences overseas ( Paris, California, Florida, Chicago, Indonesia...).
However, even if this is a great advantage, I think that what matters the most is my willingness to learn, my positive attitude and my ability to work hard and to adapt myself to different environments and situations. These are my biggest assets.

Passionated by international travel, I like to discover new cultures and to understand their effects on the way we do business. Moreover, I am fluent in French, English and I have some notions of German. I truly enjoy teamwork and collaborating with international colleagues.

Highly motivated and quick learner, I always give the best of myself to perform my job and achieve my objectives and I believe that each day is an opportunity to learn something new and to improve myself.
CV réalisé sur DoYouBuzz
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI
    Track, report, and analyze website analytics
    Optimize copy and landing pages for search engine marketing
    Perform ongoing keyword discovery, expansion and optimization
    Research and implement search engine optimization recommendations
    Research and analyze competitor advertising links
    Develop and implement link building strategy
    Work with the development team to ensure SEO best practices are properly implemented on newly developed code
    Work with editorial and marketing teams to drive SEO in content creation and content programming
    Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
    Perform on-page and back-end optimizations for better rankings
    Provide regular updates throughout the process
    Netlinking + backlinks
  • ◘Creation of the digital strategy: Sales funnels, community management (Monitor channels growth via Iconosquare, Facebook & Twitter insights, and website visitors via Google Analytics and reporting on posts performance )
    ◘Follow up of the marketing collaboration, organization of photoshoot & events
    ◘Work closely with my own influencers, photographers & MUA database to build up strong content
    ◘Implement growth hacking tactics to increase fanbase
    ◘ Follow up of the seo, sem & adwords Strategy

    Results:
    Grew Instagram followers to 19.44% of real followers within 6 months, grew insta engagement rate by 4 & multiplied web visitors by 25 in less than 6 months
    • Handled France and International media monitoring: print and online
    • Managed daily press reviews
    • Monitored influencers/celebrities outreach campaign and result
    • Researched and consolidated competitors reports
    • Participated in the preparation of fashion shows: seating, invitations, and corporate events: Journées Particulières LVMH, Louis Vuitton America's Cup
    • Assisted with content creation for press kits
    • Organized image library and handled press requests
    • Supported logistics for press trips
  • SEO
    Expert
  • SEA
    Expert
  • SMO
    Expert
  • Marketing Strategy
    Expert
  • Direct Marketing
    Expert
  • Advertising
    Expert
  • Marketing Communications
    Expert
  • Social Media Marketing
    Expert
  • Social Media
    Expert
  • Marketing
    Expert
  • Online Marketing
    Expert
  • Online Advertising
    Avancé
  • Stratégie marketing
    Avancé
  • Digital Marketing
    Expert
  • Relations publiques
    Expert

MASTER 2 - Brand strategy

Harrington College of Design

2015

MASTER 1 - Luxury brand strategy

INSEEC

2014 à 2015

BACHELOR - Marketing international

University Of California (UCI)

2013 à 2014
This certificate program focuses on building marketing knowledge and skills while incorporating the new tools and approaches to deal with the "new marketing environment". Specific areas of focus include market and marketing research, competitive monitoring, internal and external communications, marketing planning, and use of internet tools, techniques and software available to assist in implementing marketing strategies.