Responsible to handle brand Delfi Top choco category enrobed. Top is a market leader no 2 in Indonesia in this category by Nielsen retail audit.
Creating and implementing marketing plan and strategy to support the creation of brand image and brand building.
Budget controller and monitoring brand product performance in all channels (GT and MT).
Monitoring day to day sales achievement,forecast last estimate sales per quarter, and make sure all programs running well in all commited channels.
Analyse brand and product positioning by sales,availbility,market share from internal sources and Nielsen brand tracking report to give inside and update situation according to brand performance in GT and MT.
Winning market competition, evaluating, creating innovation program to increase sales of the selected brand product.
Planning the development of business product strategy.
Building and maintaining relationship with related parties (external/internal).
Company Description
Nirwana Lestari is sister company of PT.Ceres Indonesia.Ceres is a company produced chocolate no 1 market share in Indonesia - brand Silver Queen and Delfi. Nirwana imported international brands like Toblerone, Fisherman,Loacker, and etc.