Pawel Pruchniewski
Brand/Business Development Manager
Driving License
London United Kingdom
Freelancer
Available
Highly creative and commercially-minded individual with a world class academic background and diversified business experience gained with blue-chip global corporates and start-ups, combined with a distinctly bustling personality.
Currently working as Brand Development Manager in a luxury design house creating bespoke projects for VIPs and UHNWIs.
Currently working as Brand Development Manager in a luxury design house creating bespoke projects for VIPs and UHNWIs.
Brand/Business Development Manager
HRH Haute Couture
Since January 2017
- Managing a broad scope of brand & business development activities of a high luxury design house creating unique pieces for the global elite including royalty and A-list artists in the music, fashion and film industries. The brand has developed bespoke costume designs for pop superstars, interior designs and state of the art interiors for private aviation as well as priceless jewelry pieces and perfumes (14 of them were recognised in the Guinness Book of World Records). Scope of role:
- ♣ Market Research & Product Development: Conducting thorough industry-specific research on the end-to-end business operations, competitors, manufacturers and suppliers
- ♣ Partnership Management: Negotiating with partners and managing relationship with stakeholders across Europe
- ♣ Branding Strategy: o Managing relations with the PR company and Sales agents and developing CI with external vendors
- o Investigating opportunities of partnerships with other brands and liaison with celebrities
- ♣ Business Development: Developing Sales leads through targeted Marketing campaigns and channels
- ♣ Event management:
- o Organising events such as photography shoots and launches, recruiting staff and managing third parties
- o Managing logistics of private presentations of the products to clients incl. private houses
- ♣ Financial Management: Budgeting of manufacturing process and managing the cost sheets
- ♣ Client Management: Liaising daily with elite clients and managing the clients’ book; coordinating meetings with VIPs
- ♣ Contract management: Drafting and managing contracts
B2B Marketing & Product Development Manager – Graduate Programme
SHELL
June 2013
to May 2017
- Recruited in the European Trading entity (2013 – 2015) to enhance the existing Customer Value Proposition portfolio (products and services) as well as new business development opportunities. Subsequently appointed in the B2B Retail business (2015 – 2017) to improve customers’ experience through improving fraud and security tools combating and handling crime occurring in euroShell fuel payment cards in Europe. Key skills and achievements during these periods:
- ♣ Product Development: Enhanced existing Customer Value Proposition portfolio as well as defined new business development opportunities in Natural Gas Trading entity. Developed multiple new products and services for industrial and wholesale customers, rolled-out and led post implementation reviews and delivered financial KPIs
- ♣ Customer Focus: Demonstrated a deep understanding of customers’ needs and acted on feedback to enhance the speed and simplicity of internal processes as well as broadening the business offering to customers
- ♣ Sales Support & Training: Conducted thorough customer and industry analyses supporting Sales and Trading teams; coached Sales teams on improved ways of selling products
- ♣ Innovation Management: Increased awareness of innovation, creativity and new idea generation via launching New Ideas Funnel and Innovation Value Chain initiatives sponsored by Senior Leads and the VP
- ♣ Stakeholder Management: Acted as the first point of contact for external stakeholders and legal bodies, such as local Police units and Europol, to improve cross-company and cross-country knowledge-sharing
- ♣ Team collaboration: Assured swift cooperation and work flows across diversified teams and managed cross-team work in various countries and time zones on product development and case investigation
- ♣ Project Management: Developed the fraud prevention systems from reactive to proactive with an emphasis on the customer experience in collaboration with CGI and AI corporations
Business Development Consultant UK & International
LE SURI
January 2015
to December 2016
- Supporting the start-up brand manufacturing and marketing sustainable accessories made from cork leather in approaching various stakeholders in the UK and in the world (small boutiques, department stores and individuals) through diversified ways including cold-calling and word-of-mouth networking. Managing the brand’s stock levels and e-commerce operations.
Marketing Intern - CEMS Project
BP
January 2016
to July 2016
- Investigated and evaluated Mystery Motorist programme and other customer satisfaction measurement tools crucial for Marketing and operational strategies in six European key markets.
- ♣ Conducted desk and field research, analysis and presentation of gaps and redundancies between the programmes and within them across the region
- ♣ Prepared loyalty strategy with the focus on internal audits in six European countries and Mystery Motorist programme in Poland and Germany; the customer satisfaction tracking strategy was implemented in January 2013
Marketing Project
P&G
January 2010
to June 2010
- Prepared and deployed a new 4P marketing strategy for the new SKUs in terms of the product packaging, pricing, placement and promotion in liaison with national advertising agencies. The 3-month student project was run under the supervision of local P&G as well as HQ in Geneva and finished with a strategy reported to the GMs in Poland.
