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Patricia Adan Castejon

Patricia Adan Castejon

MSc International Management / CEMS student

26 years old
Barcelona Spain
Student Looking for an internship

Junior Business Consultant (Intern)

LiquiD
June 2020 to July 2020
  • Developed the strategic business plan for a newly established investment promotion agency in Barcelona
  • Explored new business models and revenue streams for a leading chocolatier company and developed a proposal for testing the most feasible ones
  • Coordinated efforts of a European team of analysts in order to build an open platform that gathers latest thinking on innovation against COVID-19
  • Researched and analyzed current challenges and solutions in areas relating to students’ mental health
  • Translated findings into useful insights for students, universities and general community
  • Fulfilled the goals of bridging the gap between CEMS Alumni and current students, and rebranding the Alumni Relations Committee
  • Established an Alumni Relations LinkedIn profile and created an updated network of 400+ alumni
  • Organized events such as corporate visits, dinners with alumni and speaking events
  • Applied theoretical knowledge acquired throughout my bachelor to real-life business cases, both in case solving days and competitions, in teams of four to five highly ambitious, determined and international students
  • Gained interpersonal, analytical and critical thinking skills through training workshops by faculty, society alumni, specialized organizations and corporate partners
  • Attended the Scotiabank International Case Competition at Ivey Business School and solved a case for a company on the financial services industry, which was then delivered to a panel of industry professionals.
  • Identified shared use cases of packaging materials utilizing ocean-bound plastic and locked-down projects that could increase usage of this material 588 tons by 2025
  • Proposed a cost-viable supply chain out of South East Asia that will yield savings of above 2% upon implementation
  • Analyzed technology trends influencing business and events industry and presented findings to client for guidance
  • Prepared an agency pitch for a potential client in hospitality
  • Devised an Instagram content strategy for client in walnut industry to improve their social media presence
  • Organized a four-day trip to the START Summit in St. Gallen - a leading conference for entrepreneurship and innovation - for 50 students from faculties in Erasmus University Rotterdam
  • Collaborated with marketing committee to assure participant acquisition and event promotion were successful
  • Communicated closely with participants prior, during and after the event to ensure satisfaction
  • Partnered with client and sales team, acting as a liaison to manage processes that lead to improved client visibility and distribution
  • Collected data on point-of-sale efforts and forwarded information to clients in the form of a comprehensive report in order to improve visibility status