To coordinate collection and analysis of information on the wider business environment, the telecoms industry, the Benin market, competitors and customers; from various external sources; using traditional research methodologies as well as innovative tools, to contribute to an overall market and customer intelligence system aimed at guiding and directing marketing and business decisions.
Implement and ensure regularity of Internal reporting tools and excutive dashboards: daily flash, monthly reports, ad-hoc analysis and reports for specific issues, Monthly Revenue reports, etc…
Annual business planning: subscriber and growth forecasts, costs of sales, revenue model, key challenges, section action plans.
Successful implementation of segmentation tracking tool for Consumer Segment Segmentation model
Provide business intelligence support to other sections of Marketing by providing regular reports and analysis of subscriber, traffic, usage and revenues patterns to enable quick decision making.
Company Description
Leading Mobile Operator in Africa, with 21 branches in Africa, Middle East and Asia. About 150 millions subscribers overall, Sponsor of the FIFA World Cup held in South Africa in 2010. Leader in Benin Market.
