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Norma Aguilar Torres

Norma Aguilar Torres

Creative Creator & Digital Media

Digital Marketing
Brand Strategy
Design Thinking
34 years old
Guadalajara (45037) Mexico
Employed Available
I am a creative consultant with experience in visual communications, branding, digital strategies, and content marketing. With a background in Design and an MSc in Marketing Management, I have managed to combine creativity and business into innovative projects with a user-centered thinking.
Resume created on DoYouBuzz

Digital Marketing Consultant

Croud - UK & Mexico
Since October 2017
  • Digital Marketing Agency in which my main role is to provide services including SEO, PPC, Content creation, Paid social and Analytics for some for brands like Canyon Bicycles, Virgin Trains, and Victoria's Secret.
Learn more

Digital Promotion Leader - International Division

Aldes - France
February 2017 to December 2017
  • Content marketing strategies focusing on the residential ventilation market for subsidiaries in Belgium, Germany, Italy, Netherlands, Spain and UAE.
  • Digital integration and cohesion of subsidiary branding
  • Cross-cultural marketing strategies
  • Development of a digital lead management plan
  • Web performance audit and monitoring through Analytics, CMS etc.
Learn more

Brand and Communication Manager

Benaw Products - Mexico
January 2015 to August 2015
  • Lead the communication department
  • Developed the brand image, packaging and UI/UX design of website interface
  • Collaborated with the marketing department in the creation of offline and online strategies
  • Planned and run digital marketing campaigns and events next to major brands such as Adobe, Office Max, iShop, MacStore and Corte Inglés.
  • Organized and directed visual media production
  • Mentored and coached team members ensuring all were trained in skills and tasks
  • Managed direct suppliers in and outside the country ensuring high-quality products.

Visual Designer

Benaw Products
June 2013 to January 2015
  • Responsible for the design, management, and execution of the brand image.
  • Worked on the development of digital and print content ( Catalogues, e-books, newsletters)
  • Increased brand awareness expanding the markets to places like Spain and Colombia
Learn more

Bilingual Customer Service and Sales Representative

Teleperformance
June 2012 to December 2012
  • Customer Service in technical support for the tv cable company COMCAST®*Assisted clients from California, Colorado & Washington and acted as a B2C sales representative

Master of Science in Marketing Management

Grenoble Ecole de Management

September 2015 to July 2017
Grenoble - France
Triple accreditation AMBA, AACSB, EQUIS

Diploma in Sustainable Design

Universidad Panamericana

October 2013 to May 2014

Bachelor's degree in Design

Instituto Tecnológico y de Estudios Superiores de Occidente

January 2008 to December 2012
  • Digital Technologies
  • Visual Arts & Illustration
  • Travel Photography
  • Team Leader
  • Design Thinking
  • Communications Planning
  • Brand Positioning
  • Project Management
  • Budget Management
  • Presentations Creation
  • Google Analytics
    Advanced
  • Google Adwords
    Good
  • Display Marketing
  • Digital Campaign Optimization
  • SEO
  • SEM
  • Social Media Marketing
  • CMS
  • UX/UI Design
  • Photoshop
    Expert
  • Illustrator
    Expert
  • InDesign
    Expert
  • Premiere
    Good
  • After Effects
    Intermediate
  • Photography
    Advanced
  • Video
    Good
  • English
    Advanced
  • Spanish
    Expert
  • French
    Good