Marketing manager with a proven history of driving customer conversions and leveraging analytics. Innovative, creative, and analytical marketer with a proven track record in developing and executing successful marketing campaigns. Seeking new challenges and rewards.
Directed the launch of a campaign for a new platform, resulting in revenue of 75% in the first year.
Created a holistic paid acquisition strategy, ultimately leading to an ROI of 45% for every euro spent.
Built out a culture of robust data collection and A/B testing to iteratively improve campaign performance, leading to an average improvement of 64% from campaign start to end. Exceeded sales targets by 32% for the full year in 2021.
