A creative thinker with diverse and strategic B2B marketing communications experience. Drive and deliver consistently high-quality and well-targeted marketing and communications solutions that enhance company's image and reputation. Being a proponent of Marketing 5.0 makes me deft at developing relevant personalized experiences at every customer touch point.
Organizing Media Meet with Clients of Candour like Lanxess, NIIT &Lilavati Hospital.
Coordinating with journalists through telephonic & 1on 1 interaction.
Maintaining Dossiers of the related fields.
Maintaining and updating Media List.
Tracking and maintaining online coverage.
Handling a team of 3 members.
Public Relation activity for clients like Mindshare, NDS Technologies &Hikal along with my team members.
Supervising the work of the team.
Looking after their media follow-ups.
Providing vital information of which & what media to tap for stories.
Creating Monthly, Quarterly and Annual PR Plans. Weekly Interaction/Update for Yash Raj Films, Tanishq regarding the developments & things to do in future.
Proactive communication with journalists for Public Relation Activity for all the clients.
Handling the PR mandate for all on-ground events & promotions including spokesperson interactions in key cities.Drafting Press Releases, Pitch Notes, Byline Articles, Spokesperson Quotes, FAQs, Company profile, Spokesperson profile.
Inculcating & maintaining effective media relations & managing on-ground events in nearly all the major cities in India.
