Natalia Holman
Business developer
Strasbourg (67100) France
Professional Status
Employed
Open to opportunities
About Me
Experienced international sales professional, specialized in launching new products or existing products in new geographical markets.
Talented public speaker, fluent in 4 languages.
Talented in negotiating partnerships that translate into rapid sales growth
Talented public speaker, fluent in 4 languages.
Talented in negotiating partnerships that translate into rapid sales growth
Business developer and account manager
AB Cube
Since June 2018
- •Currently thriving at the intersection between the pharma industry and cloud technology selling SaaS solutions to the pharmaceutical, biotech, Medical Device, Clinical Research Organizations, and the cosmetics industry.
- Develop and implement strategic and tactical actions to generate sales in a new geographical market: USA, Canada, Latin America and Europe
- Develop and implement strategic and tactical actions to generate sales in a new geographical market: USA, Canada, Latin America and Europe
- Strategy :
-Acquire smaller biotechs and mid-sized Market authorisation holders and CROs as clients during the first stage. (18 to 24 months)
-Increase brand awareness with the decision makers of Tier 1 and Tier 2 companies. (First 24 months )
- Leverage network of current customers with international subsidiaries to aquire clients in the new geographical market
-Establish partnerships with complimentary service providers to facilitate customer aquisition
- Leverage network of current customers with international subsidiaries to aquire clients in the new geographical market
- Execution:
- Attend conferences as both Sponsor and Keynote speaker in both the US and Europe. => Averaging 5 events a year
- Establishing partnerships with providers of clinical software solutions, advanced analitical software solutions and providers of validation and training services.
=> 2 partnerships established. Signed second biggest company contract within weeks of establishing the first partnership
- Warm calling qualified leads knowing their pain point, key decision makers, and catalysts that will accelerate the negotiation process.
=> Total sales revenue generated worth 20% of company yearly recurrent revenue.
- Establishing close collaborative relationships with consultants.
=> Sales cycles reduced from an average of 9 months to 4 months when working with customer's consultants
- Tailoring our offer and contractual terms to answer the specific requirements of different customer profiles.
=> 93% of contracts closed by offering contractual flexibility
=> 7% of contracts closed by lowering price.
- Attend conferences as both Sponsor and Keynote speaker in both the US and Europe. => Averaging 5 events a year
- Results:
- Exceeded quotas by 18 to 25%
- Shortened sales cycle from an average of 9 months to 4
-Total sales revenue generated worth 20% of company yearly recurrent revenue
- Exceeded quotas by 18 to 25%
Company Description
AB Cube is a provider of Safety database solutions