French Citizen | Trilingual Sales Professional (French, English, Classical Arabic)
Dynamic and accomplished sales leader with significant international experience and a proven track record of driving revenue growth and market expansion in highly competitive industries. With 18 years of consistent overachievement in sales, account management, business development, and relationship management, I specialize in enabling AI/ML & Generative AI solutions for global enterprises. My career spans leadership roles in top technology companies such as VMware, LinkedIn, Oracle, Splunk, and DataRobot, where I have excelled in generating transformative business outcomes.
DataRobot Achieved the prestigious President’s Club Award for three consecutive years, recognizing exceptional sales performance and consistent overachievement of targets.
Splunk Closed one of the largest net-new logos in EMEA (Qatar Foundation, January 2020). Secured Splunk's 1st deal exceeding $1M in Qatar and the 1st Cloud Deal in KSA (Tasnee, June 2020).
Oracle Delivered strategic cloud solutions to high-profile clients such as HKH (Qatar), Ooredoo, Qatar Airways, Hikma Pharmaceuticals, CITRA, VIVA, Civil Services Bureau, and more.
LinkedIn Recognized as a Top Performer with landmark blue-chip wins, acquiring 28 new logos including ADNOC, Tatweer Petroleum, Saudi Rail, Jumeirah Group, and Sultan Center.
Buy&Sell.ie Consistently ranked as the Top Sales Executive for nearly three consecutive years, driving revenue growth and customer acquisition.
Market Entry and Growth Strategy Led the successful market entry of DataRobot into Saudi Arabia, developing a strategic roadmap to establish the company’s footprint and build relationships with key stakeholders.
Enterprise Sales Leadership
Drove complex sales cycles, securing strategic deals with major organizations including the largest oil and gas company, telecom provider, bank, utility company, airline, and a leading public sector institution in the Kingdom.
Client Portfolio Development
Built and expanded a high-value client portfolio from zero customers to an impressive roster of the Kingdom's most prominent organizations across critical sectors.
Revenue Growth and Profitability
Consistently exceeded revenue targets, contributing significantly to DataRobot’s regional profitability and growth in the Middle East.
Stakeholder Engagement Cultivating and managing relationships with C-level executives and decision-makers, demonstrating the value of AI-driven digital transformation solutions.
AI Advocacy and Industry Thought Leadership Represented DataRobot at industry events and forums, promoting the adoption of AI to address Saudi Arabia’s Vision 2030 digital transformation goals.
Team Building and Mentorship Recruited, trained, and mentored a high-performing sales and technical team to support business growth and deliver exceptional customer service.
Collaboration with Global Teams Coordinated with global and regional DataRobot teams to align local strategies with corporate goals, ensuring seamless execution of initiatives.
Strategic Partnerships and Ecosystem Development Established partnerships with local system integrators, technology providers, and public sector entities to strengthen DataRobot’s market position.
Customer Success and Retention Ensured high levels of customer satisfaction and long-term retention by delivering impactful AI solutions tailored to the specific needs of key clients.
Ensured high levels of customer satisfaction and long-term retention by delivering impactful AI solutions tailored to the specific needs of key clients.
Successfully developed the channel ecosystem in Qatar by onboarding four new partners and enabling the first Splunk MSSP in the country.
Negotiated favorable pricing and business terms with large public sector and commercial enterprises, focusing on delivering value and measurable ROI.
Collaborated with sales engineering teams and in-house vertical specialists to optimize sales cycles, enhance deal value, and address client-specific needs.
Applied the MEDDPICC sales methodology to effectively qualify, develop, and close opportunities within optimal timelines.
Maintained a robust network with decision-makers across the Gulf, leveraging key relationships to unlock high-value opportunities.
Excelled in named account penetration, account planning, and opportunity management to drive sustained revenue growth.
Proficient in leveraging software tools like Salesforce, Aviso, ZoomInfo, and Sales Navigator to streamline processes and enhance sales efficiency.
Achievement: Recognized for securing the largest net-new logo in EMEA by closing a landmark deal with Qatar Foundation in January 2020.
Supporting and advising organizations during their digital transformation journey
Cloud Evangelist
HCM, ERP, PAAS SELLING: Articulating value, and be audible ready to sell with power to CEOs, CIOs CFOs and Head of HR
Presentations/Demonstrations to C-levels
Uncovering the customer needs in a way to successfully manage Oracle solutions (HCM (Human Capital Management), ERP (Finance, procurement, Inventory, Transportation Management, Warehouse Management, Global trade Management), PAAS (Platform as a Service), BICS….) sales cycle
Negotiating with value; building business case with key prospect stakeholders
Dealing with both Public & Private entities
Forecasting with accuracy through deep customers understanding by using Sandler, Costigan, SPIN, Customer-Centric Selling
Leveraging and managing my available resources efficiently i.e. with partners, marketing, BDR, management and myself
Imposing an operational rhythm weekly to ensure consistency, accountability and STRONG pipeline
Customizing email (Basho/Vito) linked to customer business strategic initiatives followed by calls to set new business meetings
Events
OPERATIONAL EXCELLENCE:
CONTRIBUTING AND ADDING VALUE TO WIN AS A TEAM, SHARING IDEAS AND BEST PRACTICES WEEKLY MEETING WITH MY PEERS & MANAGEMENT TO PROGRESS INTO THE SALES CYCLE
METHODOLOGY: SPIN, SANDLER, BASHO (CUSTOMIZED EMAIL), TOOLS: ORACLE SALES CLOUD, SALES NAVIGATOR (LINKEDIN), ELOQUA, WEBEX, REVEGY… HIGH IMPACT VALUE PROPOSITION PRESENTATION…
Managing complex sales-cycles and presenting to C-level executives the value of LinkedIn Talent Solutions (phone & In-Person Meetings)
Forecast sales activity and revenue achievement in salesforce.com, while creating satisfied and referenceable customers
Evangelized LinkedIn Talent & Media Solutions and educated hundreds of prospects through one to one and one to much web conferencing, face to face meetings and public events. (Amsterdam, Dubai, Saudi Arabia)
Generating new business in existing accounts and in new markets, as well as playing a key role driving strategic, enterprise-wide
Managed full sales cycle: defined market entry strategy and identified top 500 prospects, contacted (email & cold call) key decision makers (CEO, CMO, HR Director), demonstrated LinkedIn solutions to meet client needs and priorities, negotiated and closed deals, on-boarded and trained acquired clients building long term relationships.
Selling on business value and vision
Between 30 & 50 Outbound calls a day
Coaching and mentoring new hires, sharing best practices in order to minimize the ramp up period.
The Sandler Selling System flips the script of the traditional sales process to a certain extent. While sales has historically revolved around the idea that potential buyers should be pursued and convinced by sellers, the Sandler methodology states that both parties should be equally invested. Although this doesn’t completely reverse the two roles, it does level the scale.
How to be proactive, have a long term plan, to negotiate, to communicate effectively and apply active listening in order to achieve a balanced life while learning during the process