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Michela Diana

Michela Diana

Digital Marketing Specialist Junior, Translator

English Profficiency
SEO Copywriting
Social Media Advertising
Marketing Translation
Web Content
Driving License
Nearing graduation Available
After graduating in Rome, I have lived in London for four years and I am now a proficient user of the English language.

I am a highly dedicated translator with a strong passion for digital marketing developed while working in London as a manager/events planner in a gastropub. This is when I came across the need of expanding the business' clients and improve its reputation online. Eventually, I developed a real social media/email marketing strategy obtaining successful results in a short period of time.

Today, I want to put together my linguistic and digital abilities to keep working as a marketing translator and specialize in content writing for social media, websites and marketing emails. I am currently studying for a Master's Degree in digital marketing.
Resume created on DoYouBuzz
  • E-commerce marketing translations En>It
  • Marketing translation for e-commerce website with good quality localization from end to end.
  • Translation of several types of products ranging from home furniture and decorations to car replacement parts, from children toys to jewels and fashion.
  • Tone of voice aimed at increasing the conversion rate.
  • Tools: SDL Trados, ATMS Translator Portal (Amazon exclusive), Memo Q, Google Adds and Search Console.
  • English into Italian
  • Creative translations for the IKEA's blog (Ideas) from English into Italian.
  • More colloquial tone of voice aimed at advertising products with ideas and advices for home decor.
  • Tools: SDL Trados, Excel, Lilt, Google Adds, Google Search Console.
  • Social media content writing and data analysis to market the business locally and convert online visitors to actual walk-in clients. SM used: Instagram, Twitter, Facebook.
  • Planning of promotional events in collaboration with the industry's major brands.
  • General email correspondence and email marketing to plan private events and promote promotional ones.
  • Tripadvisor reviews management.
  • Shift manager. Events coordinator.
  • Video games proofreading (En>It) and localization according to the relevant graphic layout.
  • Edit translations according to Quality Assurance guidelines.
  • Complete QA Excel sheets with edited rows and confirm their applicability to the selected video game.
  • Tools: Excel and QA software.
  • Editing of the Italian version to make it more appealing for the website visitor (tourism).
  • Translation It>En of the same website and localization for the target audience.
  • Content type: tourism marketing, informal tone of voice.