I successfully combined two degrees working in an international environment and undertaking numerous student initiatives, showing myself to be self-motivated, organized, assiduous, entrepreneurial, and capable of working under pressure.
Delivered detailed strategy proposal for the top cultural institution in Poland - the Royal Castle in Warsaw: a) market attractiveness evaluation (current trends and competitive intensity on domestic and international markets), b) customer segmentation (identified 6 key segments based on needs, behaviours and value), c) "right to win" assessment (mapping market expectations vs. institution position in each segment)
