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Melina Baetti

Tri-lingual Communications Professional

Melina Baetti
39 years old
Sèvres (92310) France
Professional Status
Employed
Open to opportunities
Resume created on DoYouBuzz
  • Manage all internal and external marketing and communications for the Havas Sports & Entertainment network, with 25 locations worldwide

    • Coordinate and plan presence of the Havas Sports & Entertainment brand externally through media relations, speaking roles at key conferences and forums, partnerships/sponsorships
    • Press Release drafting for office launches, key wins, etc.
    • Translations from Spanish/French to English as necessary
  • Creative input, strategic planning and management of Havas Sports & Entertainment's digital presence

    • Conception and management of 17 global network websites- ensuring coherency in graphics and messaging market to market
    • Established social media presence and current Community manager for HS&E social media presence on Twitter, Facebook, etc.
    • Strong grasp of social networks and growing a digital following or fan-base
  • Conceptor, writer and editor for internal bi-monthly digital newsletter sharing key client news, PR, best cases
  • Responsible for all logistics and events coordination of internal network-wide seminars
  • Built/managed creation of HS&E intranet to solidify network knowledge management, internal network collaboration and communication
  • International Media Relations outreach and coordination for "Davos of Sport" conference- Global Sports Forum Barcelona
  • Worked to support various consultants in international coordination (pitches, credentials etc.), new business development, and internal international communication. Helped establish and grow new Wiki intranet system.
  • Edited and wrote articles for company international newsletter, sent out to over 40 firms in the Publicis Consultants | network.
  • Assisted with media plans, written work, and press coordination for various international clients (Tommy Hilfiger and Thierry Henry, United Cities and Local Governments (UCLG)- Jeju World Congress)
  • Developed a public relations media plan for five FIFA World Cup 2006 viewing events nation-wide, working with various public relations agencies, press, and Coca-Cola management in four U.S. markets
  • Wrote press releases, fact sheets, memos, Q & A’s and other press pieces for several Coca-Cola beverage brands
  • Helped with event planning for beverage launch and on-site satellite media tour for major NASCAR event
  • Participated in brainstorming meetings, conference calls, and cross-functional planning sessions