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Melby Anindya Nabilaputri

Brand Management & Innovation Marketing

Melby Anindya Nabilaputri
29 years old
Jakarta
Professional Status
Employed
Open to opportunities
  • Ensuring product and quantity (P&Q) for partnered stores and Happy Fresh are matched by doing daily matchings and weekly store visits
  • Doing customer behavior analysis by analyzing customer’s number of searches and add-to-cart activities
  • Providing fortnightly sales report
  • Strategy planning for content in different regions
  • Assisting in strategies implementation with local content teams
Detailed Description
  • My role was in the Content Editor team for Happy Fresh HQ covering Indonesia, Malaysia, and Thailand. Our main responsibility was to ensure that content for Happy Fresh are consistent and daily updated. The job required excellent computer skills and great attention to detail. I have also developed my communication and interpersonal skills in this role as the need for good communication skills is required in order to be able to work together with teams in Indonesia, Thailand and Malaysia.
Company Description
Happy Fresh is one of the leading online grocery delivery services​ in SEA
founded in October 2014. Happy Fresh is currently operating in Indonesia, Malaysia, and Thailand with its Headquarter located in Jakarta, Indonesia. Happy Fresh raised US$12 million in a Series-A funding round in September 2015, one of the largest Series-A rounds in the region to date.