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Mélanie BILLAUD

Mélanie BILLAUD

Social media consultant, journalist and trainer

45 years old
Driving License
ANNECY (74000) France
Entrepreneur Open to opportunities
I created www.YouGotMel.com, a web and social media content creation agency, network of creative people, journalists and influencers.

>> Our expertise : social media, web writing, SEO, media partnerships and influencers
>> Our favourite topics : women, citizenship, art and crafts, adventure travel

Author of 2 blogs (in French) :

In a very personal way, I am an amateur ceramist, pianist for improvisational theatre shows and constantly looking for new talents on social networks.
Resume created on DoYouBuzz
  • Consulting and training in social media and editorial strategy
  • Creation of web content (writing, photos, videos, animated content)
  • Content partnerships with connected influencers and talents
Company Description
Creative, influencers and media professionals network united to create your digital content
Company website
  • Supervision of a team of 8 community managers
  • Definition and implementation of the cluster's social media strategy
  • Development of social content with 2 journalists
  • Partnerships with journalists, influencers and advertisers
  • Animate your online community
  • Establish partnerships with influencers
  • Create content dedicated to multi-brand platforms
  • Member of the jury "Become a community manager journalist"

Intervenante Sup'Career "Concevoir une plateforme communautaire"

Groupe Inseec
December 2011
Temporary Replacement
Paris
France
  • Missionnée par la société CCM Benchmark Group, j'ai confié à 20 étudiants en M2 marketing interactif un cas pratique sur l'usage de la nouvelle plateforme communautaire Expeert.com. Les meilleurs groupes ont rencontré la Direction Générale et l'un d'eux est chargé, sur la base de cette technologie, du développement d'une plateforme à l'usage des étudiants de l'école.
  • Steering the community development of the site
  • Supervision of the editorial staff on the social media mission
  • Editor-in-Chief of a network of expert contributors
  • Strengthening the social recommendation
  • Coordination of the writing and advertising management
  • With a community of 400,000 members: piloting social media devices to support sales
  • Supervision of a junior CM
  • Development of a network of bloggers and contributors
  • Project owner for the integration of social content
Detailed Description
  • Relation client : études qualitatives et quantitatives des retombées presse grands comptes quotidiennes à destination des dirigeants et des communicants, analyse des impacts média : Amazon, Tiscali Libertysurf, Grévin & Cie, Daimler Chrysler, Les Vins des Côtes du Rhône, La Ligue de l'Enseignement ;
  • Multimédia : réalisation mensuelle de dossiers thématiques sur la communication et les médias, interviews clients ;
  • Newsletters : rédaction et participation au développement de la news hebdomadaire de l’Argus de la Presse.
Company website
Detailed Description
  • Le Parisien, suburban edition (1999-2002): writing 10 to 15 reports per month and taking photos for all sections: municipal elections 2001, social, environment, culture, leisure
  • Science & Vie (2003) : articles for the general public, choice of illustrations, participation in the model
  • Agence Science Presse, Les Débrouillards (Montreal, 2003): writing articles and short scientific popularization briefs for adults and children;
  • Radio Droit de Cité (95.5 FM, 2004) : music news reports, interviews, debates ;
  • VM Group, programme "J'ai décidé de changer de look" (E=M6 special, 2004) : identification and negotiation of film locations, search for witnesses, monitoring of reports and sets, planning of teams of journalists.