• Top student with double Masters from leading universities expected to graduate in June 2018. • Experienced in client-facing roles, completing projects on time and collaborating with teams. • Strong track record of going above and beyond for clients. Capable of handling high pressure. • Passionate about strategic consulting, entrepreneurship and making data-based decisions. • Noted for prioritization skills, leadership and analytical skills.
I was asked to conduct a brand awareness survey with the help of my supervisor. I was accountable for collecting and analyzing data. In total, I interviewed around 300 people to measure the brand power Pomelo had created itself since its official launch. I mainly focused on measuring brand recall and loyalty, tracking brand recognition, quantifying brand identity and finally verifying brand image.