• Top student with double Masters from leading universities expected to graduate in June 2018. • Experienced in client-facing roles, completing projects on time and collaborating with teams. • Strong track record of going above and beyond for clients. Capable of handling high pressure. • Passionate about strategic consulting, entrepreneurship and making data-based decisions. • Noted for prioritization skills, leadership and analytical skills.
Enhance online brand visibility for the company via Search Engine Marketing (SEM) and social Pay-Per-Click advertising.
Utilization of online reporting tools to track and monitor online traffic and conversions based on compiled KPIs, analytics and business metrics reports.
Detailed Description
I was assigned to the automotive department of TK XPORT, a Dubai based SME. While maximum trading deals involved Toyota cars, the company forayed into trading trucks, buses, and specialty vehicles such as ambulances, fire trucks, etc. Since the end of my internship, I have been working as an external freelancer for the company. My daily activities involve :
Managing and optimizing existing Google Adwords campaigns
UStart is a nationwide network of students willing to have impact on the economy. The initative promotes entrepreneurship among its members but also on a broader scale. We organize lectures in order to allow inspirational entrepreneurs to share their experience and advices, a SME's & Start-up fair to grant them visibility on university campuses and because entrepreneurship is about taking actions we also propose practical workshops. Finally, we develop the entrepreneurial drive of our members by empowering them with the tools, the experience and the network they need to lead a successful career.
The student's Investment club is an investment club involving 3 faculties (Louvain School of Management, Solvay Business School, ICHEC). The aim of the club is to teach investment to student by investing their own money. Each member contribute to the funding of the club and analyse/pitch possible stocks.
I conducted a survey for Trafic during the summer break. I was responsible of interviewing more than 600 people and analyze the data to help me formulate solutions. Extensive research has shown that the Net Promoter Score acts as a leading indicator of growth. If your organization’s NPS is higher than those of your competitors, you will likely outperform the market, and managing your organization to improve NPS will also improve your business performance.
I worked for Trafic in their newly created "Cellule de Tarification", a department that mainly focuses on ensuring Trafic offers its customers the lowest possible price. My duties included comparing prices of trafic's competitors to ensure discount policy is respected.
I was asked to conduct a brand awareness survey with the help of my supervisor. I was accountable for collecting and analyzing data. In total, I interviewed around 300 people to measure the brand power Pomelo had created itself since its official launch. I mainly focused on measuring brand recall and loyalty, tracking brand recognition, quantifying brand identity and finally verifying brand image.