Creative culture- and brand-minded messaging pro at ease with global communications--from public relations and marketing communications to internal and executive communication. Expertise honed while working with some of the world's leading consumer, technology and industrial brands. Strong writer/editor with keen visual eye. A dynamic blend of agency and corporate experience.
Managed four divisions of agency flagship account, Yamaha Corporation of America. Also managed American Music Conference (AMC) and Music Educators National Conference accounts. Developed Grammy Award PSAs to convey importance of music education. Generated the greatest number of media impressions in AMC's history when breaking an international music education and science story, working with all New York print/broadcast media: Dateline NBC, The Today Show, The Jay Leno Show, Paul Harvey News, The Osgood File, The New York Times, Washington Post, Associated Press, CNN, LA Parent, Self, Redbook, AARP, Boston Globe, USA Today, among others
Developed and managed international public relations program for U.S. Global Health, a joint venture between PepsiCo World Trade and Columbia-Presbyterian in Moscow
Managed staff of six team members, plus freelancers
Established time and profit benchmarks. Doubled numerous retainers
