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Marie Coquet

Marie Coquet

Web Marketing & Communication Project Manager

Digital
Marketing
Communication
Management
Business
32 years old
Driving License
Nantes (44000) France
Project initiator Available
Dynamic, curious and autonomous, I have today found a profession that fascinates me ! I am very eager to share my skills with a company while continuing to develop them.


Do not hesitate to contact me !
►►► (+33) 6 27 83 25 49 ◄◄◄
Resume created on DoYouBuzz
  • ►►► Strategic and operational management of the Marketing, Communication and Business Development departments ◄◄◄
  • Development and monitoring of an annual media plan Marketing & Communication with a budget of around € 65,000
  • Development of the Web strategy with a new brand identity and implementation of actions (ex: redesign of the website, User Experience UI / UX, e-reputation tracking and branding actions)
  • Traffic management: SEM web traffic analysis (SEO, SEA and SMO)
  • Content Marketing & Brand Content (creation of quality and brand content)
  • Creation of a CRM database of 9000 contacts in view of customer segmentation by consumption behavior in order to make significant budgetary savings
  • Assistantship in the processing of tenders for key account clients (contracts between € 522,000 and € 3,100,000): drafting of contractual clauses and control of contracts, vouchers & legal documents and entry of price schedules
    → Determination of negotiation points: negotiating the terms of the contract in writing and creating the roadmap for the final negotiation face-to-face
  • Community Management on 6 Social Media
  • Creation of monitoring and control tools KPI: marketing & sales performance analysis
  • Competitive and strategic watch
  • Organization of internal and external events (trade shows, team bulding, events)
  • Reinforcement of Operations and Billing and Telemarketing Services
Company Description
Leader in the west of France, Transports Rabouin specializes in the transport of vehicles throughout France and neighboring countries.
Company website