Defined media & communication strategy that resulted in a hugely successful crowdfunding campaign, USD630K raised, over 80% exceeded initial goal
Created considerable increase in sales during crowdfunding campaign via PR efforts: execution and monitoring, efficiency evaluation
Defined and executed pr strategy for specific markets (Holland, Spain, USA) that contributed to growth and net profit of the company
Designed communication strategy that resulted in over 1500+ media features worldwide in 4 weeks, and over 2000 media write-ups to date
Interviewed, trained and managed international teams (Spain-China-Holland)
Spokesperson on various events, among others TNW Amsterdam, CES Unveiled, Accenture Innovation Awards, MWC Barcelona.
Developed pr event strategy for MWC, CES Asia, TNW, CES Las Vegas
Personally organized and conducted over 150 press interviews in English and Spanish for CES 2018 Las Vegas and (including CNN, CNN en Español, NY Times, USA Today, Digital Trends, Digital Trends en Español, BBC Mundo, Venture Beats, etc.) and MWC 2018 Barcelona.
