CEMS M.Sc. student with profound international work experience, outstanding communication and analytical skills as well as high intercultural awareness, particularly interested in product management, business development and continuous improvement.
• Managing responsibility for assigned adidas Running apparel product ranges (male and female) created for the global market • Creation of product concepts, definition of price strategies, product distribution, sourcing partners and selection of seasonal highlight products • Close collaboration with cross-functional departments to execute the created concepts and strategies • Managing external partnerships (factories, collaboration partners within the fashion and sporting goods industry)
• Fully responsible for assigned apparel adidas NEO products (male and female) created and sourced globally on short timelines • Consolidating commercial input from the markets and briefing cross-functional departments to execute the product creation • Creating product concepts, defining price strategies and executing them for the assigned product ranges
• Full responsibility for apparel Training and Sportswear products (male and female) specially created and sourced for the key retailers in Austria, France, Germany and Switzerland • Consolidating commercial input from the key retailers and briefing cross-functional departments to execute the product creation • Analyzing financial KPIs for the department’s product ranges and presenting the results to Senior Management
08/2014 – 09/2014 Business Unit Graphics 02/2014 – 05/2014 Business Unit Men's Training Marketing 06/2013 – 08/2013 HR Brand HQ 11/2012 – 01/2013 Go to Market Originals + Action Sports 06/2012 – 09/2012 Center of Excellence Retail Merchandising 09/2011 – 03/2012 Business Unit Outdoor Footwear Marketing