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Luis Gabriel Silva

Corporate Product Manager at Hilti

Luis Gabriel Silva
48 years old
Driving License
Buchs SG (9470) Switzerland
Professional Status
Employed
Available
About Me
An international profile with Management background and experience in Sales and Marketing within global organizations; passionate for people development and efficiency oriented.
Comfortable in complex B2B environments, with multichannel direct sales-force and customer oriented strategies.
An energetic and curious profile always looking for continuous professional development and personal learning out of the comfort zone.
Resume created on DoYouBuzz
  • Worldwide responsibility for Chemical Anchors product line, one of the biggest and more strategic inside Hilti Group.
  • Product life cycle management from technology-based, product design, production, marketing concept for market introduction and performance through end of life.
  • Support and advise local subsidiares with marketing activities for local implementation in approx. 120 markets worldwide.
  • Active participation in current Chemical Anchor global strategy and responsible for developing new key market segments.
  • Development and support of Anchor Business in Latin America countries.
  • Business Unit responsible for Anchor Product Leadership Strategy in Hilti HUB E4 (Italy).
  • Professor of “Sales Organization and Efficiency” in a post graduate programme of Sales Management.
    https://www.pbs.up.pt/?page_id=2110
  • Main topics discussed and presented during the classes:
    • Sales, Marketing and Organizations,
    • Sales planning and execution,
    • The role of Sales Manager,
    • Leadership and behavioral styles, an approach with a personal assessment tool: DiSC®.
  • Report to National Sales VP and manage a B2B direct sales force in the Northeast of Spain.
  • Lead a sales team of 10 persons, ensuring focus and target achievements in a complex market situation.
  • Responsability for several trades such as Building Construction, Civil Engineering, Electrical & Mechanical Installation and Elevators & Conveyance Systems.
  • Core responsibilities: recruit, train, support, motivate and develop the sales team.
  • Report to Regional Sales VP and manage a B2B direct sales force in Cataluña.
  • Lead a sales team of 10 persons, ensuring focus and target achievements in a complex market situation.
  • Responsability for trades Electrical & Mechanical Installation and Industry & Governamental Institutions.
  • Core responsibilities: recruit, train, support, motivate and develop the sales team.
  • Develop and implement local strategies in Steel & Metal and Interior Finishing trades.
  • Define and implement a customized product portfolio and sales segmented teams.
  • Responsible for segmented sales force competence and training.
  • Product life cycle management of Measuring Systems, Direct Fastening and Screw Fastening.
  • Product strategy development to ensure continuous sales/profitability growth and product leadership in the local market.
  • Market intelligence and competitor's analysis.
  • Organize and manage all internal and external events (Sales meetings, Trade Fairs, Sales meetings, Press Meetings).
  • Manage press relationships and implement communication strategies for new product introductions.
  • Direct communication to customers and sales force.
  • Product life cycle management of Installation Systems and Cutting & Sanding.
  • Customer portfolio management of B2B customers.
  • Front desk support for customers in general.
  • Front desk support for customers in general.

Master in Sales Management

FEP - Universidade do Porto (Portugal)

September 2011 to November 2013
Master Thesis: "Eficácia Negocial, Marketing e Vendas: Alguns resultados de um Estudo na Multinacional HILTI AG.’
This study is focused on the relationship between Marketing, Sales and Negotiation and has some innovative character in the Portuguese reality.

Spanish Language

Esade Business School (Spain)

October 2009 to March 2010
Spanish for general and specific purposes. A semi intensive course of 70 hours - Intermediate plus level.

Post Graduated in Sales Management

FEP - Universidade do Porto (Portugal)

September 2007 to June 2008
Sales Force Management, Negotiation, Financial analysis of projects and markets, Leadership, Logistics and Channel Management, Human Resource management, B2B Marketing.

Bachelor of Business Administration (BBA)

Universidade Católica Portuguesa (Portugal)

September 1994 to June 2000
Marketing, Management; Brand management; Macroeconomics; Microeconomics; Accountancy.
  • Negotiation
  • Leadership
  • Marketing Strategy
  • Sales Management
  • Product Management
  • Direct Sales
  • Team management
  • Competitive Analysis
  • People development
  • Team Work
  • B2B
  • Scout Movement
  • Tennis
  • Swimming
  • Guitar
  • Piano