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Lucile Ferraton

Digital Marketing Specialist

Driving License
Pakuranga (2010) New Zealand
Employed Unavailable
Growth hacker. Everlearner. Customer Centric. Conversion rate optimisation & user experince expert. Fitness addict.

Fascinated about the digital transformation and the new technologies, I have been working on a variety of projects including the re-design of responsive websites in the past 10 years.

Digital all-rounder including a solid understanding of content management, online marketing, search engine marketing, conversion optimisation & data analytics to ensure a clear strategy and execution of an optimised, targeted and relevant digital experiences across digital channels.

Advanced user experience including the ability to combine business objectives and user needs to high performance websites and sales channels.

Experienced in building and growing multichannel sales experiences & online services.

My strong side is curiosity and admitting the fact that I don't know everything. That's what digital marketing is all about: never-ending learning and resistance to failure. And that's why I will never cease to find something exciting to learn in the digital space.

As a hiker and fitness addict, I observe and analyse challenges like mountains I endeavour to ascend or like to defeat.
Resume created on DoYouBuzz
  • Participated in marketing & advertising strategies.
  • Updated websites content (Joomla)
  • Designed web banners for websites.
  • Handled SEO of Micropolis & Office Plus websites.
  • Set up, monitor & daily updates social media (Facebook).
  • Managed advertising budgets for the company.
  • Planned & ensured adherence to advertising schedule.
  • Overseen annual Office Plus & Micropolis catalogs.
  • Developed internal communication (newsletters, social events).
  • Tools used : Joomla, Mailchimp, Google Analytics, Google Search Console, Facebook, Adobe Photoshop
Company Description
For over 45 years Office Plus provides businesses, gouvernment and individual business solutions for computer and office related to after-sales service quality.
Today Office Plus is the first group of computer companies and office of the French territories in the South Pacific.
Company website