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Guillaume Louis

Communications Director

Communications strategy
Digital communications
Business orientation
Home Experiences Education Skills Interests
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Guillaume Louis
Paris Area, France
Contact me
Professional Status
Employed
Available
About Me
• Enthusiastic, proactive & creative team player with solutions mindset.

• Passionate about growing team members & teammates

• Ability to interact with all levels of the organization.

• Solid project management skills enabling to design, lead, deliver and monitor RoI of tactical plans.

• Entrepreneurship attitude.

• Digitale native.
Resume created on DoYouBuzz
Experiences
  • External content strategy (social media & web) and alignement with internal comms initiatives
  • Function development through governance, processes, tools & trainings
  • Editorial merge of 60 websites into a single one
  • 360° comms coordination of EMILI Lithium project
  • Team management
  • Story telling about key customer successes
  • Medias relations, social media activities & speaking opportunities at events
  • Managerial & internal communications for 250 employees
  • Reporting line: GE Digital Global Commercial communications Director
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  • Social media strategy & content creation
  • Optimization of the social media ecosystem and coordination of 5 community managers dedicated to GE Power product lines.
  • Employee advocacy deployment
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  • Facebook page creation to promote 200 musicians playing in Paris metro. 13000 fans, 2 million video views
  • "Métro Music Awards" event creation: partnerships (photographer, studio recording, graphic designer, radio channel), voting platform (33K votes), national media coverage and organisation of a concert (300 attendees)
  • Social media management
  • Coordination of Intranet articles, internal newsletters and internal social media (Yammer)
  • Institutional communications: Activity report & Corporate video
  • Preparation of the integration within General Electric
  • Global internal & managerial communications strategy for 2 business units (Nuclear & Automation)
  • Specific communications plans to support HR in restructuring
  • Managers briefing, all-hands meetings, Intranet content
  • Internal communication plans (1800 employees across 10 locations)
  • Campaigns creation about safety and Corporate Social Responsibility (CSR)
  • Editor in chief of internal monthly magazine ; event organization
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Skills

Languages

  • English: Main working language since 2009
    Expert
  • German: Basics from school (7 years)
    Intermediate
Education

Master 2 - Communications Strategy

2004-2005, Ecole Supérieure de Management en Alternance, Marne la Vallée

15 months apprenticeship at Alstom Power Service (Editor in chief of the internal magazine)
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Master 1 - Management of sports organisations

2001-2004, IUP Métiers du Sport - Paris 12 Val De Marne University

3 years, studying marketing, communication HR, finance, management etc. applied to sports industry.
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Licence 1 - Mathematics & IT

2000-2001, Paris-Evry University

Scientific Baccalauréat

2000, Highschool

Interests

Volunteering

  • 2018: Organisation of an offsite team work at GE to refurbish a women shelter.
  • 2021: Climat fresk facilitator

Music in orchestra

  • From 2019: Drums & brass within Bry Harmonie Orchestra
    From 2022: Customer relations & prospection

Sports

  • Handball & volley-ball
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Resume created on DoYouBuzz