Recent graduate student in love with the world and passionate about innovations, brands and the stories they are able to transmit to consumers, I have lived over four continents in six countries for the past seven years. I have studied in world-renowned Universities and worked for several startups, digital agencies and the technology industry before entering the consumer goods industry. Currently an international digital marketing intern at Henkel Beauty Care, handling the digital content for more than 10 beauty brands, I am now looking for a Junior position in marketing starting January 2019.
Headed the new global Instagram strategy as digital brand manager for got2b, collaborating with main countries, the brand team, and creative agencies to create a unique and innovative visual identity launching in October.
Launched new concepts for all 10 beauty brands to enhance consumer experience on all digital platforms, including Facebook Chatbots, branded GIPHYs and Instagram Stories.
Coordinated influencer marketing on 3 brands, including monitoring and evaluation of current influencers, screening of potential new influencers, influencer events management, reporting and user-generated content.
