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Liliana Persina

CEMS MIM Student and Social Media Manager

Liliana Persina
29 years old
Prague (10100) Czech Republic
Professional Status
Employed
Available
About Me
Second-year CEMS MIM student balancing a double masters degree program with freelance social media management. Looking for experience in Strategy and Marketing.

Address:
Kozacka 197/10, Prague 10, 10100, Czech Republic
  • Innovation business unit initiative for Pure Steam Generators in the Garment Care department.
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  • Project mapping ways to influence the entire customer journey of choosing super glue so to increase the closure rate at the point of sale for the brand "SuperAttak".
  • Social Media and Community Management for the Russian project "Ekho Kavkaza" under the Georgian service of Radio Free Europe.
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  • Providing support to all practice groups in executing internal and external marketing and business development initiatives.
  • Coordination and preparation of pitches, presentations and RFP responses.
  • Coordination and planning of all marketing events, including in-house seminars, social events and external conferences.
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Team Leader

Cater Prague
September 2012 to June 2014
  • Management of the student club to raise awareness about, and active support for, the homeless community in Prague; further expanded to two schools in Prague.
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  • Copywriting, content editing, editorial process of a weekly broadcast.
  • Social media research and web management.
  • Internal data base creation and implementation.
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  • Organization and coordination of in-house training programs on the use and implementation of various social media tools.
  • Supporting the creation and production of tech and social media collateral.
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  • English
    Native; TOEFL: 107
    Expert
  • Russian
    Native
    Expert
  • Czech
    Professional Working Proficiency
    Good
  • German
    Intermediate
  • AMSIB: Real Life Consultancy 1
    Student Consultancy Project for AirBnB: mapping the potential B2B opportunities on the Dutch market.
  • AMSIB: 50 Years of Harvard Business Review
    Speech and debate presentation skills development and personal growth.

Master of Science - MS, CEMS & International Management

University of Economics, Prague (Home)

September 2018 to 2020
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Master of Science - MS, CEMS & International Management

Bocconi University, Milan (Host)

2018 to 2020
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BBA, International Business and Management Studies Fast-Track

Amsterdam School of International Business

September 2014 to June 2017
4.0 GPA
International Exchange Semester Program at Hanyang University, Seoul
Minor in Entrepreneurship
Research Thesis on Female Entrepreneurship
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BBA Exchange Semester

Hanyang University

February 2016 to June 2016
Exchange Semester during BBA, International Business and Management Studies Fast-Track Program in Amsterdam.
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International Baccalaureate (IB) Diploma

International School of Prague

May 2014
Higher Level: Psychology, Economics, English Language and Literature
Standard Level: Biology, Mathematics, German